Jewel Tones & Fun Hemlines Will Rule the School as FPgirl Unveils Fall Fashion Line

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New, Customizable Collection Arrives Just in Time for Gen Z Girls’ Back-to-school Shopping Sprees

FPgirl (http://www.FPgirl.com) by FashionPlaytes has released its latest fashion line that is sure to keep Gen Z girls on trend and toasty warm during the cool autumn months. For fall, it’s all about jewel tones, fun hemlines, leggings with a fun new twist and asymmetrical tunics as tweens get ready to head back to school and ramp up their fall extracurricular activities. New customizable backpacks and tablet cases with a popular peace sign design help girls complete their back-to-school look.

“Fall is the time when girls are going back to school and want to make a great first impression by showcasing their unique style,” said Sarah McIlroy, founder and president of FashionPlaytes. “Our new fall line really captures what our online community of Gen Z girls consider the hottest styles for fall —from the color choices to hemlines and everything in between.”

Taking style cues from its community of nearly one million tween girls, FPgirl’s fall color palette features deeper hues of the colors girls were loving this summer, including raspberry, plum, and deep ocean blues and greens. Hemlines are also key this season as girls look towards hi-lo and sharkbite patterns to add something extra to their everyday wear. Further additions to the line include a new knit cargo legging – available in multiple colors -- that gives a fun new twist to the classic legging.

To complete the new collection, FPgirl has added new tunic designs: the Aurora, with faux racerback in a contrasting color and fashionable hems, and the Josie tunic, which can be worn alone or with a long-sleeved shirt underneath. All of these trendy options help make the perfect transition from warm summer to cool fall. And with thousands of embellishments to choose from, girls can create a look that is uniquely their own.

Fun and functional new backpacks are another new addition to the FPgirl fall line, and allow girls to add embellishments to the popular peace sign design to personalize their most-used school accessory. A matching, customizable tablet case will keep girls in style and their technology investments safe.

About FashionPlaytes and FPgirl:
FashionPlaytes is the creator of FPgirl.com, the go-to destination for Gen Z girls who want their voices to be heard. These bright, talented and engaged consumers have demanded a girl-driven online space where they can talk about everything from technology and brands, to fashion, celebrity, and everything in between. The safe and parent-approved FPgirl community delivers content and commerce to nearly one million tweens who love sharing their insights about what it's like to be a girl in today's world. Learn more at http://www.fpgirl.com.

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Jeanne Connon
FashionPlaytes, Inc.
978-232-3900
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