Robert Rugan Joins Th1ng/th2ng Bringing Combined Live Action, Animation and Design Skills to Meet Evolving U.S. Market Demands

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New Director Appointment Quickly Follows Two New Director Hires, Further Adding to Current US Growth

"Our ship is being steered into some truly exciting waters and Robert’s hiring is yet another reflection of that"

Award-wining director Robert Rugan has joined th1ng/th2ng (pronounced “thing one/thing two”) for exclusive commercial representation. The hiring is the latest development in the company’s U.S. expansion and builds on the recent hiring of directors Tony Petrossian and Hayley Morris. Rugan’s abilities in both live action and animation/motion graphics provides clients with the flexibility of being able to choose high-quality production options, regardless of genre.

Robert Rugan is a multi-talented commercials and feature-length movie director who has a strong track record in creative storytelling via both live action and animation. His approach is to focus on each individual client’s brand-building objectives and provide the best filmic solution to meet those needs. Rugan, formerly a director and creative director at Superfad has garnered much praise and numerous awards, including two CLIO and four AICP awards. He has worked for organisations including Google, Kodak, Nikon, SciFI Channel and Verizon Wireless, and for Durex for which he won an additional CyberLion award at Cannes.

Rugan said: “I firmly believe that directors need to work in tandem with successful and well-resourced production companies. The business model of th1ng/th2ng is a great fit for both parties, since we share the same outlook and desire to provide the best output possible. I’m very excited to be on board.”

“Robert is an amazing addition to our team and brings a great talent to our outfit,” said Dominic Buttimore, Executive Producer and CEO of th1ng/th2ng. “We’re seeing terrific growth in the U.S. and we’re adding new best-in-class directors by the month, all of which is testament to U.S. managing director, Bill Hewes’ stewardship. Our ship is being steered into some truly exciting waters and Robert’s hiring is yet another reflection of that.”

Hannah Cooper, International Executive Producer, th1ng/th2ng commented: “With Robert joining the company, it sets another stake in the ground for our continued US expansion. Robert is one of those rare directors who is at home equally with creative live action and animation, which is what our clients are demanding more and more. We look forward to continuing to grow the rich profusion of what we offer. We are clearly entering a time when the stand-alone design company, animation company, and traditional live action company are undergoing a profound integration. Robert works well across all those genres.”


About th1ng/th2ng

Based in New York London’s Soho, th1ng/th2ng (pronounced “thing one/thing two”) is an animation, graphics and live action mixed-media production company which creates commercials, content, music videos and moving image content. th1ng/th2ng also creates feature film title sequences.

The studio was founded by Dominic Buttimore in 2003 and has become the exclusive home to a host of award-winning directors and designers who specialise in 2D and 3D, graphics and VFX. Editing and post-production is completed in house in an integrated digital environment, so that th1ng/th2ng can maintain a competitive edge on all productions.

Clients include: JWT, AMV BBDO, DDB, Euro RSCG, Leo Burnett, Publicis, Ogilvy, M&C Saatchi, Saatchi & Saatchi, BBH, Mother, Fallon, Wieden and Kennedy, CNN, BBC, ITV, Universal Pictures, Time Warner, Columbia Pictures and Warner Brothers.

Media contacts
Julian Heathcote (julian(at)potionpr(dot)com)
Telephone:+44 (0) 203 137 8165 / +44 (0) 7765 407 352

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