Wiley Announces Third Edition to Expert Author Marsha Collier’s Bestselling Book: eBay Business All-in-One For Dummies®

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eBay: The Backbone of eCommerce

eBay, For Dummies, Marsha Collier, eBay business, online business

eBay Business All-in-One For Dummies, 3rd Edition

eBay Business All-in-One For Dummies, 3rd Edition is key to developing a full-time eCommerce business and will clearly walk readers through the process without any hesitation or doubt.

It’s 2013 and eCommerce has become a fundamental form of business in society. As technology continues to grow and consumer wallets begin to shrink, the eCommerce trend rises due to its convenience and efficiency. While some thought eBay had faded within the eCommerce craze, eBay broke 100 million active users in 2011 and continues to exceed their record today. In fact, marketing expert turned eBay guru, Marsha Collier, states “eBay is the backbone of eCommerce.” While many are familiar with the buying aspect of eBay, Collier explains the ease of setting up an eBay Business in her latest book, eBay Business All-in-One For Dummies®, 3rd Edition (Wiley; ISBN: 978-1-118-40166-8; $34.99; August 2013).

Previous editions of Marsha Collier’s eBay books have sold more than one million copies and due to the success of the eBay For Dummies series, For Dummies has been considered one of the best sellers on the topic.

Marsha Collier directs eBay Business All-in-One For Dummies, 3rd Edition toward those who want to expand from casual online selling to creating a steady income on eBay or begin a full-time business in eCommerce. This practical guide goes in depth on significant points that make running a business on eBay a successful and simple possibility.

eBay Business All-in-One For Dummies, 3rd Edition covers:

  •     eBay Basics: The steps to getting the tools needed to sell on eBay; this includes account setup, basic navigation and the community connection.
  •     Essential Tools: Information on doing product research, setting up payment systems, and eBay's management tools.
  •     Selling Like a Pro: Focuses on setting prices, creating attractive listings, managing multiple listings, and organizing sales.
  •     Sourcing Merchandise: Offers vital information on finding things to sell on eBay and setting the price that will increases your profit.

Ultimately, eBay Business All-in-One For Dummies, 3rd Edition is key to developing a full-time eCommerce business and will clearly walk readers through the process without any hesitation or doubt. eBay Business All-in-One For Dummies, 3rd Edition is now available for purchase online and at retailers nationwide in both print and all e-book formats. For a full list of retailers, visit http://www.dummies.com/buy/9781118401668.

About the Author:
Marsha Collier is a marketing professional turned eBay guru. Her eBay titles in the For Dummies® series combine for over one million sales. She branched into social media topics with Facebook & Twitter For Seniors For Dummies® and The Ultimate Online Customer Service Guide. Forbes recognized her expanding influence and named her on their Top 50 Social Media Power Influencers list in January 2012.

About For Dummies®
After 20 years, more than 250 million copies printed, and millions of e-books downloaded, For Dummies is the world’s bestselling reference series, well known for enriching people’s lives by making knowledge accessible in a fun and easy way. Loyal customers around the globe agree that For Dummies is “more than a publishing phenomenon…[it is] a sign of the times,” [The New York Times]. With more than 1,800 active topics covering everything from health to history, music to math, sports to self-help, technology to travel, For Dummies is dedicated to Making Everything Easier. The For Dummies brand presence continues to expand wherever there is a need to know, including mobile apps, e-learning courses, a corporate custom publishing program, a robust consumer website, and a licensed product line that includes consumer electronics, culinary, crafts, video, software, musical instrument packs, home improvement, automotive, game, and more. For more information, visit Dummies.com. For Dummies is a branded imprint of Wiley.

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Chantal Kowalski
Wiley
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