London, UK (PRWEB UK) 8 August 2013
Elastera (http://www.elastera.com), an innovative Cloud based Platform as a Service for Online Retailers and e-commerce Agencies using Magento, today is delighted to announce the appointment of Daniel T. Jones as Senior Advisor. Daniel is a management thought leader and founding father of Lean, process thinking pioneered by Toyota, which transformed companies such as Tesco and pioneers in many other industries and is now opening up new opportunities for startups.
Daniel is the author, with James P Womack, of the influential, best-selling management books: The Machine that Changed the World, Lean Thinking and Lean Solutions.
For many years Daniel has been pushing forward the frontiers of lean thinking and his work has inspired recent movements such as The Lean Startup.
As Senior Advisor, Daniel will work closely with the CEO Osvaldo Spadano and the founding team, Zachary T. Stevens and Florinel Chis, to successfully deploy the strategy and operations, and ultimately the Elastera Business System (EBS), that is the way the company operates in order to create more value for customers with less.
For further details, please contact press(at)elastera(dot)com.