Union First Market Bank Selects IDentity Theft 911 to Provide Comprehensive Identity Theft Protection and Fraud and Credit Monitoring Services to Customers

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Union First Market Bank has chosen IDentity Theft 911 to provide complete identity theft protection, management and resolution services as coverage enhancements to its customers. This new program provides IDentity Theft 911’s LifeStages™ Identity Management and Fraud and Credit Monitoring services to customers, including dedicated access to a fraud specialist for personalized support with proactive assistance and identity theft recovery services.

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IDentity Theft 911, the nation’s premier identity management and data risk management services provider, today announced that Union First Market Bank has chosen the company to offer IDentity Theft 911’s LifeStages™ Identity Management Services and Fraud and Credit Monitoring Services to its customers. The combined offering is a comprehensive identity protection solution—from monitoring and alerting to advisory, investigation, resolution, and advocacy services. The service also includes identity theft expense reimbursement coverage of $25,000 should a financial loss from identity theft occur.

According to the 2013 Javelin Strategy & Research Identity Fraud Report, more than 12.6 million Americans were victims of identity theft in 2012. Recognizing this trend, Union First Market Bank customers have the convenience and benefit of a trusted advisor they can turn to for help resolving problems with credit and identity theft.

“Our customers will now have access to receive the benefit of identity management and credit monitoring services,” said Elizabeth Bentley, executive vice president and director of retail banking for Union First Market Bank. “Identity theft is a growing threat and we want to help our customers maintain their identity and safeguard their financial wellbeing.”

IDentity Theft 911 Fraud and Credit Monitoring scours billions of identity records—including credit reports and scores and noncredit files, like court records and internet sites—in a round the clock pursuit for possible signs of fraud. IDentity Theft 911 fraud specialists provide high-touch service to victims from the initial call through case resolution. Their expertise covers a range of issues, from proactive measures that provide protection to resolution in the case of true identity theft and account takeovers. The fraud specialists work one-on-one with victims and are available 24 hours a day, seven days a week until resolution is complete.

“Victims are often unaided in trying to repair their reputation and financial status when faced with an identity theft problem,” said Matt Cullina, CEO, IDentity Theft 911. “A significant amount of time, money, and effort can be lost trying to resolve an identity issue if the customer is not properly assisted. We’re excited Union First Market Bank has selected us to provide its customers with identity management solutions. Together, we will proactively work to protect their customers from an identity theft issue, and help resolve the issue should one take place.”

To learn more about these new offerings, please visit bankatunion.com/home/personal/services/id_services.

About IDentity Theft 911

Founded in 2003, IDentity Theft 911 is the nation’s premier consultative provider of identity and data risk management, resolution and education services. The company serves 13 million households across the country and provides fraud solutions for a range of organizations, including Fortune 500 companies, the country’s largest insurance companies, corporate benefit providers, banks and credit unions and membership organizations. Since 2005, the company has helped more than 150,000 businesses manage data breaches. For more information, please visit http://www.idt911.com.

About Union First Market Bank

Headquartered in Richmond, Union First Market Bankshares Corporation (NASDAQ: UBSH) is the holding company for Union First Market Bank, which has 90 branches and more than 150 ATMs throughout Virginia. Non-bank affiliates of the holding company include: Union Investment Services, Inc., which provides full brokerage services; Union Mortgage Group, Inc., which provides a full line of mortgage products; and Union Insurance Group, LLC, which offers various lines of insurance products. Union First Market Bank also owns a non-controlling interest in Johnson Mortgage Company, LLC.

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