Combating Cardiovascular Disease: Trajectory’s Mobile-Friendly Healthcare Marketing Website For Reading Health System's Miller Regional Heart Center Is Now Live

Share Article

The healthcare marketing agency’s mobile-friendly website promotes the life-saving services at Miller Regional Heart Center at Reading Hospital, part of Reading Health System.

News Image

Miller Regional Heart Center Cardiac Website

While heart disease is the leading cause of death for men and women, it is also the most preventable. Reading Health System has made great strides in helping its communities both tackle and reduce the risk of this prevalent disease.

To promote the advanced cardiovascular care provided at Miller Regional Heart Center at Reading Hospital, Trajectory developed an interactive and mobile-friendly website. The multi-faceted website targets patients at risk for, or diagnosed with, cardiovascular disease.

This website features interviews of cardiovascular surgeons, cardiologists, and vascular surgeons discussing how Miller Regional Heart Center is leading the way in diagnosing and treating complex cardiovascular disease. The site also educates consumers on the signs and symptoms of a cardiac arrest, the benefits of the new state-of-the-art hybrid operating room, and minimally invasive surgery using the da Vinci® Surgical System. The website is being promoted through print and online advertising.

Randi Brody, Trajectory EVP and Partner states, “heart disease is the leading cause of death for men and women, and among the most costly health problems facing our nation today. Yet it is also among the most preventable. This website showcases Reading Health System’s dedication to helping its communities both tackle and reduce the risk of this prevalent disease.”

About Trajectory
Trajectory re-energizes brands, customers and business for a national base of clients across the related industries of healthcare, personal care & beauty and leisure & lifestyle. It does this by working in the space where branding, advertising and digital converge – delivering front-end brand strategy and design combined with integrated marketing program planning and execution. Representative clients include Arnold Palmer Enterprises, EMA, NFL Consumer Products, Orlando Health, Pacific World's SensatioNail, Palomar (PaloVia Skin Renewing Laser) and Reading Health System. Learn more about Trajectory by contacting Eric Brody, President at 973-292-1400x201 or email him at eb(at)trajectory4brands(dot)com.

About Reading Health System
Reading Health System is a not-for-profit regional health system serving Berks County, PA and the surrounding communities. The system consists of Reading Hospital, Reading Health Rehabilitation Hospital, Reading Health Physician Network, Reading Health QuickCare, and The Reading Hospital SurgiCenter at Spring Ridge. Reading Health System is Berks County’s largest employer with over 7,300 team members and 1,000 physicians and providers across 63 locations. All are committed to fulfilling the organization's promise to advance the health and wellness of the communities it serves. For more information, visit http://www.readinghealth.org/.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Eric Brody
Trajectory
+1 (973) 292-1400 201
Email >
@ericbrody
since: 01/2009
Follow >
Eric Brody
since: 09/2011
Like >
Visit website

Media