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Custom Product Labels for the Pet Industry: Differentiate Pet Products from the Pack
  • USA - English


News provided by

Lightning Labels

Aug 13, 2013, 03:00 ET

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Consumers seek specific qualities when reading custom product labels for pets.
Consumers seek specific qualities when reading custom product labels for pets.

Denver, CO (PRWEB) August 13, 2013 -- Lightning Labels, custom label and sticker printing leader, is excited to explain how custom product labels can flaunt the qualities pet owners seek out when shopping for their fury friend.

Packaging with attractive and durable custom product labels can not only reel in consumers, but show them how the brand contributes to a happy, healthy life for their pet.

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When it comes to the bond a person shares with his or her dog, cat or other pet, it's important to note how central a role these animals play in the lives of their owners. People consider their pets a member of their family and they want to take care of them in the best ways possible. That's why consumers are more than willing to seek out the best products for their animals. As such, manufacturers can effectively target pet owners with custom product labels that not only cater to shopper needs, but also set the brand apart from the competition.

"The market for pet products is a large and diverse one," said AnneMarie Campbell, Business Development Manager at Lightning Labels. "Brands have to work extra hard to stand out if they want to develop a strong, loyal fan base. That's why they should invest in the best marketing strategies. Packaging products with attractive and durable custom labels can not only reel in consumers, but show them how the brand contributes to a happy, healthy life for their pet."

Easy Product Label Printing Makes Embellishing Goods a Cinch:
Whether pet companies are designing labels for the first time or have been around for a while and are looking to revamp their image, Lightning Labels' product label printing is an easy and affordable way to create the perfect product packaging.

As mentioned above, pet owners look for specific qualities in products, including healthfulness, ease of use and portability. With myriad label fonts to choose from, brands partnering with Lightning Labels can select the perfect text type for their items. In addition, digital label printing allows users to include small, but legible and aesthetically pleasing text on their packaging to ensure consumers get the information they need.

Design Labels for Products that Stand Out:
In addition to demonstrating a brand's quality, labels for products also make items stand out in stores and online. Lightning Labels offers a seemingly limitless selection of colors to choose from and can include images of all kinds on product packaging to ensure brands' design options are versatile and endless.

Lightning Labels regularly offers special promotions and discounts. Visit Lightning Labels' Facebook page for more information and to find any current promotions for custom product labels and more.

About Lightning Labels:
Lightning Labels uses state-of-the-art digital printing technology to provide affordable, full-color custom labels and custom stickers of all shapes and sizes, and now offers a full line of custom packaging products. From small orders for individuals, to the bulk needs of big businesses, Lightning Labels is equipped to handle and fulfill sticker, label and product packaging projects of all types. Best of all, like the name implies, Lightning Labels provides a quick turnaround to every customers' labeling and product packaging needs. Uses for Lightning Labels custom product labels and custom stickers include food packaging and organic food labels, wine and beverage labels, bath and body labels, and nutraceutical products, such as vitamins, essentials oils, and herbal remedies, as well as event stickers, adhesive window stickers and more. Lightning Labels strongly supports the development of environmentally friendly printing materials and carries EarthFirst PLA, a new kind of green label material made from corn instead of petroleum. While operating as a high-tech printer, Lighting Labels prides itself on its personalized customer service. Lightning Labels provides one stop shopping for all of your label and product packaging needs. For more information and to place orders online, visit LightningLabels.com. For the latest in packaging news and labeling promotional offers, find Lightning Labels on Pinterest, Facebook, Twitter (@LightningLabels), Google+ and LinkedIn.

AnneMarie Campbell, Lightning Labels, http://www.lightninglabels.com, +1 (203) 595-3119, [email protected]

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Custom product labels from Lightning Labels, like on these dog biscuits, can help pet brands stand out.
Custom product labels from Lightning Labels, like on these dog biscuits, can help pet brands stand out.
Custom product labels from Lightning Labels, like on these dog biscuits, can help pet brands stand out.

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