AVP (Association of Volleyball Professionals) Launches Online Store on Official Website as 2013 Tour Approaches

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Premiere Beach Volleyball League Begins Offering Online Shopping Experience for Fans at avpshop.com

AVP Mesh Surfer Hat

To celebrate the start of the 2013 AVP Pro Beach Volleyball Tour, the AVP is pleased to announce the launch of a new online apparel and accessories store on its website, http://www.avp.com. The AVP Shop, the official online store of the AVP, serves up trendy looks for fans of the AVP Pro Beach Volleyball Tour, which kicks off next week, Friday, August 16th in Salt Lake City and features stops in Manhattan Beach, Cincinnati, Atlantic City, St. Petersburg, Santa Barbara and Huntington Beach.

The AVP Shop (http://www.avpshop.com) provides fans with a readily accessible online shopping experience and is stocked with the latest in AVP branded beach and casualwear for men, women and kids. In addition to T-shirts, board shorts, athletic and beach wear, the AVP Shop also features accessories, headwear and sporting equipment like the official AVP branded Wilson beach volleyball.

“We believe that AVP fans are the best and most dedicated fans in the world, and we cannot wait to see them in this innovative apparel line,” says AVP Managing Partner Donald Sun. “We worked with our partners, AEG, to create a line of apparel that our fans can be proud to wear. This represents a big step forward for the AVP, both as a brand and also as the premier professional beach volleyball league in the USA.”

Men’s items available at avpshop.com include T-shirts and tank tops featuring the AVP logo and “Born on the Beach” tagline. Other men’s items include T-shirts and polos featuring the AVP “jumpman” logo and “retro” logos, along with the new AVP seal logo. The shop’s selection of women’s items includes T-shirts, tanks and shorts featuring the AVP logo, as well as AVP polo shirts, fitness wear, pullovers and hoodies. In addition, the site also offers a good selection of kid’s gear including an official Wilson AVP mini ball along with kids-sized T-shirts and onesies that feature the AVP logo.

Accessory offerings available at avpshop.com are highlighted by beach sunglasses, shot glasses, board shorts, travel bags, visors, caps, and beanies; all emblazoned with the trademark AVP jumpman logo or the classic AVP retro logo.

The AVP Shop offers a variety of shipping options as well as the ability for users to track their order status. The AVP Shop accepts many different forms of payment including American Express, Visa, MasterCard, Discover, and PayPal. Additionally, the shop features a sign-up option for fans that wish to receive email updates on the newest AVP products and gear. Enlisting for the email updates also entitles subscribers to a discount code for 10% off any purchase made at avpshop.com.

For more information on the new online store, please visit avp.com. To purchase items from the AVP Shop, please visit avpshop.com.

About the AVP
The AVP (Association of Volleyball Professionals) is a leading lifestyle sports and entertainment company that produces, markets and distributes professional beach volleyball events worldwide. Organized in 1983, it has operated the industry’s most prominent national touring series, the AVP Pro Beach Volleyball Tour, featuring the top American men’s and women’s competitors in the sport including athletes who have won numerous Gold, Silver and Bronze Olympic medals. Synonymous with the sport and the most recognized brand in the space, the AVP was recently acquired by new ownership that has set out to solidify its leadership position. The company is headquartered in Costa Mesa, CA.

For more information visit http://www.avp.com .

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Alex Baker
AVP
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