The site's early success confirms our impression of the subprime market: that there is a thirst for good, honest information about the subject of bad credit.
Gainesville, FL (PRWEB) August 12, 2013
BadCredit.org announced today its launch of a section of its web site dedicated to aggregating and publishing research on subprime finance in the U.S. The studies published by the site will examine all facets of a poor credit rating, including its causes, societal trends and impact on the day-to-day lives of American consumers.
By publishing daily research on subprime topics, the site's editors expect BadCredit.org to continue its prominence as a central hub of information for consumers and industry professionals alike.
"This focus on research is an example of BadCredit.org's commitment to filling a major void in the finance industry," said Toby Sembower, CEO of the site's parent company Digital Brands Inc. "Much of the online information for those with with bad credit is untrustworthy and uninformative, but our editorial team strives to find new and better ways to inform online users."
In addition to studies and research, the site will continue to publish expert articles, guides, reviews and other content on a variety of financial subjects.
BadCredit.org was launched in April of 2013 to be a hub of information on issues relating to subprime credit, and since has grown to a peak of nearly 3,000 visitors per day. The site was created by Digital Brands Inc., a Florida-based company that specializes in building pro-consumer websites that connect experts with online audiences.
"The site's early success confirms our impression of the subprime market: that there is a thirst for good, honest information about the subject of bad credit," Sembower said. "We're excited to watch the information we publish – including the new studies and research section of the site – pick up traction and help those who can benefit from it the most."
To stay up-to-date with the latest research and studies on subprime finance, please visit BadCredit.org/Studies or follow the site on Twitter via the handle @BadCreditorg.