Heart Rate Watch Company Announces Triathlon and Cycling Team Sponsorships

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The Heart Rate Watch Company announces sponsorship affiliation with over a dozen national level cycling and triathlon clubs. The company sells Polar heart rate monitor products, Garmin, Suunto, Timex, Magellan, TomTom and a host of other brands through its online store.

university of california berkeley cycling team, heart rate watch company

The University of California Berkeley Cycling Team Sponsored By Heart Rate Watch company

Our goal is to affiliate with quality teams that represent our core values and to provide them with support.

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The Heart Rate Watch Company is pleased to announce that it has expanded its list of USAT sponsored triathlon clubs and USA Cycling teams to its roster of sponsored teams.

"We added University of California Berkeley cycling team, the Silicon Valley Tri Club, the Ohio State University triathlon team, the Florida Gators Tri Team, Stanford Cycling Team and Mankato Multisport," says Rusty Squire, President of the Heart Rate Watch Company.

The company also sponsors the High Sierra Triathlon Club, Gold Coast Triathlon Club, Infinite Triathlon Club, Minnesota Tri Kings, the Richmond Triathlon Club, and Team Rockford.

"Our goal is to affiliate with quality teams that represent our core values and to provide them with support," says Squire. He adds, "We sell all the best products for fitness measurement from the Garmin Edge 510 for cyclists to the Garmin Forerunner 910XT for triathletes, so we are a good fit for these teams as well."

"With the release of the new Garmin Vector power pedals we will be able to get our cyclists the best available tools for performance enhancement," says Squire.


"We are also affiliated with the Montana State University human performance laboratory and Dr. Dan Heil," says Squire. He adds, "This gives us access to the latest in human performance developments like the new portable oximeter that Dr. Heil is currently testing."

"This is what sets our company apart in that we test the products, do the homework with human performance and understand in fine detail what athletes need to succeed."

Squire has authored two e-books entitled "How To Successfully Use A Heart Rate Monitor" and "How To Elevate Fitness With Strength and Interval Training." "We give these books away as a complimentary free download right from our website, simply for to the blog, books and tools tab."

"We are excited and proud to sponsor the teams listed above and will continue to do more work with cycling clubs, triathlon teams and running clubs over the remainder of this year and beyond," says Squire.

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Rusty Squire, President

Tarie Beck, CFO
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