Southern Comedy “Crackerjack The Movie" to Premiere September 12 in Myrtle Beach, S.C.

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Art Within is proud to present this heartwarming Southern comedy and launch "The 'Crackerjack' Road Less Graveled Movie Tour."

Art Within Productions and Modest are proud to present “Crackerjack,” a heartwarming Southern comedy of one man’s journey down the road less graveled. The world premiere will be September 12 in Myrtle Beach, S.C. and will launch the “The Crackerjack Road Less Graveled Movie Tour.”

In the off-beat style of “Napoleon Dynamite”, this Southern tale, told by executive producer, Jeff Foxworthy follows the comical missteps of a lovable loser, Bill “Crackerjack” Bailey IV (CJ). He and his live-in girlfriend Sherry share a single-wide and while CJ won’t put a diamond on Sherry’s finger, a softball diamond is certainly his drug of choice. However, when Sherry learns she’s pregnant and moves out to nudge CJ into action, the real root of CJ’s artful dodging comes into play: a curse that leads Bailey men to become absent as soon as a baby becomes present. Faced with losing his true love or confronting the curse and his impending fatherhood, CJ does what many men would do. He plays ball!

"This film reflects everything I love about the South," says writer and director Bryan Coley. "From boiled peanut signs to gas stations that sell fireworks to church league softball — and our narrator, Jeff Foxworthy, that’s not a bad recipe for good-time entertainment."

The September 12 premiere will also kickoff of “The ‘Crackerjack’ Road Less Graveled Movie Tour,” where Coley, select cast members and producers will travel via a 1974 Airstream trailer wrapped with the “Crackerjack logo” and art to roll the film out in a staggered, state-by-state fashion across mid-sized markets in the South. “These days as quirky independent films like “Crackerjack” do not have the budgets to compete with blockbuster movies and their 3D counterparts, the film will be delivered off the beaten path, to “roads less graveled,” to the audiences who would appreciate the film the most,” says Coley. The Carolinas and Georgia are the first stops.

This film is led by a cast including, including Wes Murphy (as CJ), the late Rick Dial (as Pastor Shelby), Bethany Lind (as Sherry), L. Warren Young (as Paul), Dowd Keith Simpson (as Glo), Aaron Beelner (as Bucky) and Phillip DeVona (as Boomer). “Crackerjack The Movie” is distributed by Rocky Mountain Pictures and is rated PG-13.

For more information about the film and updated tour information, visit the interactive website http://www.crackerjackthemovie.com and follow the movie on Facebook at http://www.facebook.com/crackerjackmovie.

About Art Within
Art Within is an umbrella brand for a non-profit script development company, as well as the for-profit, Art Within Productions. Founded in 1996 by Bryan Coley, Art Within fills the void of good scripts that explore Hope and Truth. As a leading innovator of merging faith and film, Art Within’s history includes: a resident theater company, a creative development team, an annual symposium and showcase, and an annual screenwriter’s lab. Art Within has commissioned over 30 scripts from the ground up. Art Within Productions played a key role in the development of scripts for Proctor and Gamble as well as Walmart’s Family Movie Night, as well as the production of Crackerjack.
For more information, visit http://www.artwithin.org.

About Modest
MODEST is an award-winning producer of film, television, and commercial video productions. Since 2007, MODEST has provided world-class content from creative concepts to final delivery for projects across an array of media platforms, including theatrical films, television programming, broadcast commercials, and corporate video. MODEST is a privately held company and is headquartered in Buford, GA.

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