For nonprofit organizations, every donor is important, of course. But making a special effort to target major donors can allow an organization to obtain single donations of large amounts.
Phoenix, AZ (PRWEB) August 13, 2013
Nonprofit fundraising company, IPM Advancement, recently released a valuable report, “Top 7 Characteristics of a Major Donor,” that can serve as a vital resource for nonprofit organizations in their fundraising efforts.
For nonprofit organizations, every donor is important, of course. But making a special effort to target major donors can allow an organization to obtain single donations of large amounts. At the same time, wealthy donors can act as valuable advocates for the organization—and can also help entice additional high-income individuals to donate.
In order to best connect with these donors, organizations must understand more about them and what their motivations and priorities are.
As a result of their expertise in this area, IPM Advancement has compiled this report, which contains critical information with valuable insight into the motivations and habits of wealthy donors. This can help organizations tailor their efforts so as to connect with these donors in a way that offers the best chance of securing a large commitment.
This report is now available on the IPM Advancement website.
About IPM Advancement
Founded in 2006, IPM Advancement creates fundraising, membership and advocacy solutions for nonprofit organizations. The company designs programs, strategies and campaigns that effectively integrate Internet, phone and mail communication channels. IPM Advancement consults, creates, segments, produces and manages programs to help clients fulfill their missions. To succeed in the increasingly competitive nonprofit environment, IPM Advancement helps clients leverage every opportunity to reinforce key messages and strengthen their relationship with constituents. The company has produced dependable annual revenue and solid pipelines of future donors for its nonprofit clients. For more information, visit the company’s website at http://www.ipmadvancement.com/.