Tomboy Tools Announces Global Partnership with Habitat for Humanity

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Tomboy Tools, a provider of hands-on education and tools for women, commits at least $150,000, naming Habitat for Humanity as main recipient of “Pink for a Purpose” Fund.

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"Tomboy Tools has chosen to partner with an organization that we have admired for many years," said Janet Rickstrew, CEO and Co-Founder of Tomboy Tools.

Tomboy Tools, a direct-selling company that combines ergonomically designed tools for women with hands-on education, and Habitat for Humanity recently announced they have joined forces in helping low-income families realize their dreams of home ownership. Tomboy Tools has committed a minimum of $150,000 to Habitat for Humanity in the next two years, supporting Habitat’s efforts to construct, rehabilitate or preserve affordable housing.

Tomboy Tools has named Habitat as the main recipient of its “Pink for a Purpose” Fund. Habitat will receive a percentage of sales* of select “Pink for a Purpose” tools between August 1, 2013, and July 31, 2015, with a minimum donation of $150,000 guaranteed. Since the “Pink for a Purpose” Fund’s inception, Tomboy Tools has been able to donate over $300,000 to charities such as the Susan G. Komen Foundation, the Avon Foundation for Women, and Denver Dumb Friends League.

“Tomboy Tools has chosen to partner with an organization that we have admired for many years,” said Janet Rickstrew, CEO and Co-Founder of Tomboy Tools. “While Tomboy Tools has participated on a local level with Habitat for Humanity for many years, this official agreement signals the beginning of what both organizations hope will be a long and fruitful international partnership.”

Women volunteers can put their Tomboy Tools to use in Habitat for Humanity’s Women Build program. Women Build recruits, educates, and nurtures women to build and advocate for simple, decent and affordable houses in their communities. The first all-women built Habitat house was constructed in 1991, and since Habitat’s Women Build Program was formed in 1998, more than 2,100 Habitat for Humanity Women Build homes have been constructed in partnership with low-income families. To learn more, visit

About Tomboy Tools:
Founded in 2000, Tomboy Tools, an Entrepreneur magazine Top 100 Brilliant Company, is the only provider of hands-on education and direct seller of high-quality, ergonomically designed tools for women. Tomboy Tools are for sale individually, in tool combinations, and in specialty kits for projects such as mosaic tiling, jewelry making, caulking, painting, gardening and auto maintenance. Tool parties are held nationally by Independent Consultants, where guests learn simple tool applications, cost effective techniques, share project ideas and money saving tips, and gain the confidence to tackle basic home and DIY projects on their own in a fun, social, and engaging environment. For more information about Tomboy Tools, its products, or starting your own home-based business, contact call 303.722.1003, 866.260.1893, or visit

About Habitat for Humanity International:
Habitat for Humanity International’s vision is a world where everyone has a decent place to live. Anchored by the conviction that safe and affordable housing provides a critical foundation for breaking the cycle of poverty, Habitat has helped more than 3 million people construct, rehabilitate or preserve homes since 1976. Habitat also advocates for fair and just housing policies and provides training and access to resources to help more families improve their shelter conditions. As a nonprofit Christian housing organization, Habitat works in more than 70 countries and welcomes people of all races, religions and nationalities to partner in its mission. To get more information, to donate or to volunteer, please visit

*Note: 10% of purchase price for each “Pink for a Purpose” combo kit; $2 for every 13 oz. magnetic head hammer; and 5% of purchase price of suede leather toolbelt, hard hat, 8v. impact drill, suede leather gloves, 16 oz. purple hammer, 50’ retractable extension cord and Pink Diamond Kit sold from Aug. 1, 2013 to July 31, 2015, will go to Habitat for Humanity, with a minimum donation of $150,000.

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Regina Bluman
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