Three Tips to Quadruple Renovation Investments in Phoenix

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Realty Executives Phoenix Agents Share Strategies for Preparing Move-In Ready Homes for Cash-Strapped Buyers

In the current economy, many local homebuyers are working with tight budgets and minimal cash. These individuals and families are looking for homes that are ready for move-in with few to no renovations required – therefore helping to sell most redone or updated homes fast and for a premium. Despite the potentially costly task of home improvement, there are several tried-and-true approaches homeowners can take to maximize the return on their investment while also meeting buyers’ demands for a “finished” home.

Realty Executive Phoenix agents Dawn and Chris Kirkpatrick have made a name for themselves by helping homeowners best prepare their home for sale. They suggest only the most strategic renovations to their clients to ensure they receive the highest and best offer from potential buyers.

“I assess each property and often tell homeowners I can sell their home with a few strategic renovations and average a $40,000 return for every $10,000 invested,” explains Dawn. “By focusing on key areas, even small-budget renovations can impress potential buyers so they’ll pay top dollar.”

Dawn often assists the homeowner in obtaining quotes as she has developed relationships with affordable, licensed contractors she trusts to do a quality job. While Dawn can’t give away all her secrets, she shares three tips to help sellers successfully double, triple and even quadruple their renovation investments.

Three Tips To Strategically Renovate

1.    Countertops: Regardless of your home’s location or price point, upgrades to old or dated countertops bring a big return on investment. From do-it-yourself kits at Home Depot to installing beautiful slabs of granite, upgraded countertops increase home value.

“Most people think granite is more expensive than it really is,” says Dawn. “Be sure to get several bids from contractors, but depending on the space, I can often replace the kitchen and bathroom countertops with granite for under $1,800.”

2.    Cabinets: If your cabinets are cracked or faded, the contrast of granite countertops will only make them look worse. Consider refinishing instead of replacing if possible. Dawn helps homeowners gather reasonable quotes, and recently even had clients who did the refinishing work themselves.

“It took them three weekends, but they matched the countertops and the result was gorgeous,” said Dawn. “Investing time instead of cash provided a tremendous return on investment when we sold their home.”

3.    Carpet: If carpet is dirty, potential homeowners assume the entire home is dirty. Dawn recommends hiring a professional cleaner for minor spots, but urges homeowners to consider replacing worn carpets. Choose a medium grade to lower medium grade carpet in a neutral color. Dawn cautions against Berber, as people tend to love or hate it. Frieze, however, is always a good option.

*Bonus Tips – Painting the interior with a neutral color freshens an entire home, and spending $500 for a landscaper to trim trees, clean up shrubs, fill in missing rock and increase curb appeal means better first impressions and more offers.

Each home is different, and so is every region in the Valley. An experienced local realtor can show homeowners what renovations are important to buyers in their area and which will bring a significant return. For more information or to locate a Realty Executives Phoenix agent, visit

About Realty Executives Phoenix
Realty Executives Phoenix is one of the largest real estate brokerages in the United States with eleven branch offices and dozens of satellite offices throughout the State of Arizona. Founded in 1965 by R. Dale Rector, Realty Executives revolutionized the real estate industry as the nation’s first 100% commission company. Based on the spirit of entrepreneurism, the brokerage has thrived in the Phoenix metropolitan area and nationally as one of the most productive brokerages in the United States for the last 47 years. Since 1972, Realty Executives Phoenix has held the honor of being the number one brokerage in the Phoenix metropolitan market for per agent productivity. Realty Executives Phoenix agents completed an average of 11 transactions per person in 2011. For additional company information visit

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