Passkey’s GroupMAX System Wins “Most Innovative Technology” Award from Trade Show Executive Magazine

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Magazine’s readership voted GroupMAX’s new booking engine as the year’s most innovative technology serving show managers, exhibitors and attendees.

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Not only does this validate our recent efforts leading to the GroupMAX 2 launch, but it signals the overall importance of innovation in the industry. We will continue to lead by providing the latest innovations to our customers.

“Innovation is alive and well in the events industry,” according to the 2013 Trade Show Executive (TSE) Readers’ Choice Innovation Awards, and Passkey is helping to revolutionize today’s event technology solutions.

Passkey was Trade Show Executive magazine’s 1st place winner in the “Most Innovative Technology Serving Show Managers, Exhibitors & Attendees” category but also received 2nd place honors in the overall “Most Innovative Organization in the Trade Show Industry” category.

Passkey has developed the world’s leading cloud-based group hotel booking technology for groups and events, and a key to its success has been the continuous stream of innovations it brings to its customers and the market.

“Show organizers are always on the lookout for something that will improve their own efficiency and effectiveness, and that which will translate into a better experience for their exhibitors and attendees,” says Darlene Gudea, president of Trade Show Executive Media Group. “The fact that so many industry executives took the time to carefully scrutinize the latest innovations reflects their keen interest in pushing boundaries and discovering new ideas and processes to keep their shows fresh and exciting.”

Most recently, Passkey released the industry’s first up-sell centric hotel booking engine, GroupMAX 2, which is again redefining the hotel booking experience for meetings and events, and is being embraced by hotels, meeting planners and trade show organizers across the globe.

“We are very pleased to learn the results of the 2013 TSE Innovation Awards,” comments Greg Pesik, president and CEO of Passkey. “Not only does this validate our recent efforts leading to the GroupMAX 2 launch, but it signals the overall importance of innovation in the industry. We will continue to lead by providing the latest innovations to our customers.”

An overview of all winners is available at http://www.tradeshowexecutive.com/innovationhonors.asp.

About Passkey International, Inc.
Passkey (http://www.passkey.com) is the travel industry's leading hotel booking technology for meetings and events. The Company's cloud-based platform, GroupMAX, is used by thousands of hotels, destinations and meeting planners worldwide to manage the hotel accommodation process for events of every size. At the heart of GroupMAX is the ability for group guests to book their hotel rooms online in event-specific booking websites while enjoying multiple stay and upgrade options. With offices in the US, UK, Hong Kong and Singapore, the Passkey global network now includes over 90% of major US and UK Convention and Visitors Bureaus, as well as a wide range of hotels, casinos, resorts, meeting planners, corporations and meeting management companies.

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Lindsay Faria
Passkey International
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