Brisbane (PRWEB) August 19, 2013
Getting the Most Out Of Online Retailers
For the second year running, Signet is attending the Online Retailer trade show on the 20th and 21st August to showcase their latest products and technology. Online Retailer is the country’s pinnacle event for mobile, social and internet retailing with some of the world’s biggest brands and best thought leaders. For those looking at attending the event, the following is how to get the most out of attending a trade show.
Step 1: Plan Ahead. It’s time to do a little researching and planning to see who is going to be at Online Retailer, what they are exhibiting and how this is relevant. There are many reasons to attend a trade show including meeting new suppliers, sussing out the competition, getting a feel for industry trends, networking and seminars to name a few. Through planning, it is easy to map out the day and meet the right people and register for seminars.
Step 2: Come Prepared. It is always a good idea to stock up on business cards before a trade show, as well as bringing a notepad and pen (or tablet device for those who are more techno-savvy). Before the show it is important to think of what the seminar will achieve – i.e. knowing how much inventory is on hand if you are hoping to place an order with a vendor, or bringing copies of your catalogue to attract new clients.
Step 3: Seek Opportunities. This can mean many different things depending on the goals for the day. It could mean registering for multiple seminars for education and development purposes, or networking with different company representatives to make valuable business connections. It is recommended to engage with as many company stands as possible to make the most out of the trade show.
Step 4: Follow Up. After Online Retailer, it’s important to go through the information and contact details accrued during the show. This will give you a good chance to follow up on any contacts, clients or orders made, as well as passing on any relevant information to colleagues or different departments.
A few other handy hints to keep in mind:
Signet have a special offer for attendees who mention the above tips, as well as a friendly team ready to find solutions for your business’ packaging, cleaning or site safety needs.