Amazon #1 in Pre-Release Debut: 'Hardwiring Happiness' from Neuropsychology's Dr. Rick Hanson

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New neuropsychology book reveals how to advance our 'caveman brain' for radical happiness.

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To keep our ancestors alive, the brain evolved a “negativity bias” that is like Velcro for negative memories but Teflon for positive ones. While good for survival, today this bias makes us needlessly stressed, irritated and blue.

Neuropsychologist Rick Hanson made a name for himself with his first book, 'Buddha's Brain: The Practical Neuroscience of Happiness, Love, and Wisdom' translated into 24 languages. His work has been featured on the BBC, NPR, Consumer Reports Health, and U.S. News and World Report, and his articles have appeared in Tricycle Magazine, Insight Journal, and Inquiring Mind. His weekly blog also appears on Huffington Post, Psychology Today, and other major websites.

In his new book 'Hardwiring Happiness: The New Brain Science of Contentment, Calm, and Confidence' (Random House, Oct 2013) he illustrates how taking just a few extra seconds to stay with a positive experience - from the pleasure of a deep breath to a sense of calm, satisfaction, and love - can turn good moments into a great brain, full of strength, health, and happiness.

That’s what it means to "take in the good" - a phrase Hanson uses to describe the deliberate internalization of positive experience into implicit memory. This method, based on self-directed neuroplasticity resets the brain to its natural resting state, which refuels and repairs the body, makes us feel peaceful, happy, and loved, and helps us act with confidence and compassion. This deceptively simple practice increases health and longevity, heals distress and dysfunction, deepens resilience and well-being, turbocharges personal development, improves relationships, and promotes a more humane and peaceful world. It even has special sections on children, motivation, relationships, trauma, and spiritual practice.

'Hardwiring Happiness' has been endorsed Thich Nhat Hanh, Sara Gottfried, Stephen Porges, Dan Siegel, Kristen Neff, Paul Gilbert, Harville Hendrix, Geneen Roth, Sharon Salzberg and many, many others.

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Inspiring Promotions is a boutique public relations and media consulting agency dedicated to promoting some of today's best authors and speakers. Contact us to schedule a media appearance with Dr. Hanson or other expert by calling 415-250-1380, or email suzanna(at)inspiringpromotions(dot)com.

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