Digital is a different world, but we are in the throes of a transition where every publication has to think digital. Through our IT and marketing teams, Viking Magazine will be on the front line of this transition.
- David Moulder, Owner
Burnsville, MN (PRWEB) August 15, 2013
It's no secret that consumers are using their smartphones and tablets today more than ever and this growth pattern doesn't show any signs of slowing down. This shift to digital media consumption proves to be especially challenging for companies who have focused so heavily on traditional print media in the past. Even successful companies like Viking Magazine are being forced to evolve and offer new, innovative solutions to keep up with consumers in the fast-paced, ever-increasing digital world of today.
David Moulder, the CEO of Viking Magazine adds, "Digital is a different world, but we are in the throes of a transition where every publication has to think digital. Through our IT and marketing teams, Viking Magazine will be on the front line of this transition."
Fortunately, Viking Magazine has strong teams dedicated to solving complex problems like the one at hand. As a result, VMS now offers 18 of their most popular magazine titles in digital format which are all computer, tablet, and smartphone friendly. Customers of Viking Magazine's new digital services can access their favorite magazines 24/7 from whichever device is most convenient or available to them.
Viking Magazine unveiled their new service the morning of Wednesday, August 14th and within just a few short hours already had their first digital customer signed up. VMS plans to steadily increase digital title availability over the coming months and they look forward to the day their digital selection rivals their print magazines.