Miami, Florida (PRWEB) August 19, 2013
On Saturday, August 10th, THE COLLECTION, Miami’s foremost luxury automotive dealership, together with UrbanDaddy, a lifestyle media company, did double duty revealing the all-new, highly-awaited 2014 Porsche Cayman. During “The Day Shift,” a ride-and-drive was held on-site at the dealer’s Porsche showroom, followed by “The Night Shift,” a private soiree at the Soho Beach House.
“We are beyond excited to have celebrated the all new Porsche Cayman with our customers. It’s the perfect combination of power, balance, and control,” said Ken Gorin, President and CEO of THE COLLECTION. Gorin added, “This car must be seen and driven to be believed!”
Guests at the afternoon invitation–only test drive event enjoyed private, one-on-one appointments with their Porsche Sales Specialists, as well as light bites and mimosas. All drivers were welcomed by a promotional model and given complimentary gift bags featuring unique Porsche USBs, a leather Porsche Cayman journal, and $125 Adidas gift cards, to be used towards the new Porsche Design Sport collection.
At the cocktail party, revelers were awed by the video feed of the Cayman superimposed on to the pool surface. They enjoyed the sounds of DJ Zack Edward, as they sipped on the evening’s signature cocktails, such as “The Night Shift,” a refreshing combination of Buffalo Trace bourbon, cucumber, lime, and mint. Hors d’oeuvres were served, including prosciutto crudo with melon, porcini risotto balls, and mini key lime pie. Handmade, authentic Cuban cigars were also being rolled on the site.
According to Car and Driver, the new Cayman’s riotous “flat-six engines, balanced handling, and vivid steering punch your ticket to driving nirvana.” The third generation of the Cayman has been re-engineered from the ground up – it is lower and longer, lighter and faster, more efficient and more powerful than ever. The two-seat sport coupé, starting at $52,600, is available in two versions: Cayman and Cayman S. A longer wheelbase, wider track and larger wheels enhance the driving performance of the mid-engine sports car to a level without equal in its competitive class. Delivering more power with even better fuel economy than before, any of two highly efficient flat-six cylinder engines is mounted just in front of the rear axle, surrounded by its lightweight aluminum and steel body.
UrbanDaddy Enterprises is a lifestyle media company, focused on the intersection between hyper-relevant content and digital innovation. UrbanDaddy Enterprises curates editorial content, experiences, shopping and events across multiple platforms including email, mobile, online and offline. In addition to the eponymous lifestyle title UrbanDaddy, UrbanDaddy Enterprises publishes five other editorial titles: Driven (auto), Jetset (travel), Kempt (men’s style), Manero (Latin American lifestyle) and Ski & Board (winter sports). Learn more at http://www.urbandaddy.com .
About Porsche Cars North America:
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the exclusive U.S. importer of Porsche sports cars, the Cayenne SUV and Panamera Gran Turismo. Established in 1984, it is a wholly-owned subsidiary of Porsche AG, which is headquartered in Stuttgart, Germany, and employs approximately 220 people who provide parts, service, marketing and training for 196 dealers. They, in turn, work to provide Porsche customers with a best-in-class experience that is in keeping with the brand’s 63-year history and leadership in the advancement of vehicle performance, safety and efficiency. At the core of this success is Porsche’s proud racing heritage that boasts some 30,000 motorsport wins to date. For more information on the program, visit http://www.Porsche.com/usa .
About THE COLLECTION:
On the corner of Bird Road and Ponce de Leon Boulevard in Coral Gables stands Florida’s definitive luxury automobile destination, THE COLLECTION. President and CEO, Ken Gorin, a 33-year industry veteran in the exotic and luxury automobile business has built a world-class destination housing the globe’s most celebrated automotive brands: Porsche; Audi; Ferrari; Maserati; Aston Martin; Jaguar and McLaren. THE COLLECTION’s success is credited to outstanding service, exceeding customer expectations and to a staff that treats customers like members of their family. THE COLLECTION’s facilities include a state-of-the-art service department, parts facility, and boutique to outfit today’s high performance enthusiast. In October 2010, The Collection proudly inked a deal with seven-time NBA All-Star, 2010 NBA All-Star MVP and Miami HEAT 2012 Champion Dwyane Wade. As South Florida’s hometown hero, Wade helped lead the Miami Heat to their first NBA Championship in franchise history and the 2011 Eastern Conference Championship. He is now teamed up with THE COLLECTION as the face of the brand. To experience The COLLECTION, call 305.444.5555, or visit http://www.thecollection.com.
Editor’s Note: For details on the Porsche Cayman, please visit: http://press.porsche.com/index.php .