Toronto, ON (PRWEB) August 27, 2013
envisage, a company that promotes natural beauty treatments, has reason to celebrate after its recent publication in Chatelaine Magazine’s edition for the month of September 2013. The fashion and lifestyle magazine put envisage in the spotlight by mentioning its product, the ‘Facial Exerciser’, as an effective tool for an anti-aging, facial exercise regime. Chatelaine placed the toning device in its “Our Top 3 Tools to Erase the Years” category and has dubbed the device as a ‘personal trainer’ for the face. The product’s appearance in Chatelaine presents itself as a great opportunity for envisage due to the magazine’s high circulation and focus on feminism - a penchant for natural beauty as opposed to the unrealistic standards presented in other media.
Anita Lorelli, a leading physiotherapist and founder of envisage,classifies the device as a facial massager designed to reduce the effects of aging and stress on the face. As a form of resistance exercise, the toner’s vibrating motion strengthens facial muscles for improved circulation and tighter skin. According to Lorelli, these effects lead to the reduction of wrinkles, saggy eyelids, cheek lines and double chins. In addition, the toner achieves these results without the need for invasive techniques or methods that cause discomfort for the user. Those who make use of the toner only need to use it twice daily for a few minutes and they can reduce their usage after a month to just once a day, a frequency that produces results within 4-6 weeks.
The company advocates a ‘natural’ stance in terms of cosmetic treatment, hence its focus on a non-invasive and chemical-free product. Although cosmetic surgeries such as rhytidectomies (face lifts) and botox injections are commonly prescribed as anti-aging treatments, they are not without risks and often present high costs for the patient. Recovery times can be lengthy and the potential complications of these procedures can lead to permanent damage. With devices like envisage’s facial exerciser, users work with their own facial muscles and structure to illicit a gradual but healthy change in appearance. Lorelli believes that this method is effective for both men and women, and casts a more realistic beauty standard for those who seek anti-aging results.
Founded in 2003, Design Therapy Inc. sought out a way to provide products for those with an active interest in their health and vitality. The research and clinical expertise of Anita Lorelli, one of Canada’s leading physiotherapists, gave way to the inception of the envisage facial exerciser - an alternative to the invasive therapies which many women view as their sole anti-aging option.
The inspiration for the groundbreaking product first emerged in a clinic that Anita founded years prior in 1988. Her experiences with patients who complained about the painful effects of injections and surgery motivated her to develop an alternative that could deliver lasting results without side-effects. So far, envisage has sold over 3500 units and received positive feedback from users and critics alike. The product is currently available to a global customer base online.