Advantage3 Joins Forces With Education Funding Partners to Bring National Sponsors to New Jersey School Websites

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The Dynamic EFP WebConnect Program Is Anchored by Leading Global Retailers, and Comes at No Cost to Districts

Advantage3 ("A3"), a community marketing and new media firm, is pleased to announce it has entered into a marketing partnership with Education Funding Partners ("EFP"). Denver, CO-based EFP, a national leader in progressive Fortune 500 marketing sponsorship solutions for public schools, is in the second year of its groundbreaking web-based marketing program called EFP WebConnect that pairs national sponsors with school district and school websites nationwide to generate new revenue streams in a highly transparent, responsible fashion. EFP seeks to leverage A3's established market presence and deep regional relationships to bring WebConnect to districts in New Jersey and throughout the Northeast.

"We are thrilled to partner with EFP, a demonstrated leader in education marketing, to offer existing and future clients such a powerful new program as EFP WebConnect," stated Advantage3 Managing Partner Justin Davis. "The benefits of the program are many; most notably, major retail sponsors are already in place, revenue generation is formulaic and clear and there is no upfront cost to districts. With EFP WebConnect, A3 continues to bring the industry's most cutting edge resources to New Jersey schools."

"The Northeast - and New Jersey in particular - is an ideal market for the EFP WebConnect program," affirmed EFP’s president and CEO Mickey Freeman. "However, unlike some other regions there are significant logistical and regulatory barriers to entry - we needed an established, connected partner. We found that in Advantage3, which has secured and quickly grown a very valuable footprint. We believe A3 is a strong partner with a similar mission to bring alternate revenue streams to beleaguered school district budgets. We are excited to bring responsible, sustainable new funding solutions with Advantage3."

About Education Funding Partners

Education Funding Partners (EFP) puts the power of Fortune 500 marketing resources to work for public education by linking carefully selected brands and forward-thinking school districts to build successful partnerships. Leading companies engage with millions of parents, students and educators through a new, scalable and comprehensive marketing platform, while districts impacted by the ongoing budget crisis gain sustainable funding solutions. Through a national school district network built by EFP, brands invest in the K-12 community by preserving educational and enrichment programs. EFP ( is a certified B Corporation, a for-profit company, guided by comprehensive social performance standards. The company was named “Best for the World 2013” by B Labs.

About Advantage3

Founded in 2010, Advantage3 (A3) is dedicated to helping community organizations, including schools and municipalities, secure alternative revenue sources through audience-appropriate, artfully integrated corporate sponsorship. For those sponsors, A3 has created a new transformational media platform offering ready, conscientious access to thousands of untapped, high-impression properties. Advantage3 represents more than 40 clients across New Jersey and Pennsylvania.


For Advantage3
Justin Davis
(973) 763-1577

For Education Funding Partners
Sheliah Reynolds
The Primavera Group
(720) 289-4739

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