Cassie Gannis Chosen to Race the Prescott 19 Memorial Car at the NASCAR Whelen All-American Series at Las Vegas Motor Speedway

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Rising Star Cassie Gannis to compete on August 24 to help raise awareness for the Yarnell Fallen Firefighters,100 Club of Arizona and the Wildland Firefighter Foundation.

Cassie Gannis, the 2012 NASCAR K&N Pro Series West Most Popular Driver, and most recent finalist on the nationally televised “Peak Stock Car Dream Challenge”, will head to Nevada to race at the Las Vegas Motor Speedway on August 24th with a new special sponsor for the night. Jack Carter, a firefighter on disability retirement, contacted Cassie via Twitter a month ago expressing interest in partnering with her to help bring attention to three specific organizations.

The Prescott 19 Memorial Car, sponsored by @firejack007 (Jack Carter), supports three charitable websites:

  •, created by the United Phoenix Firefighters Association, directly supports the Prescott 19 families.
  •     100 Club of Arizona
  •     The Wildland Firefighters Foundation

Cassie will race at the Las Vegas Motor Speedway, known as “The Bullring”, in the NASCAR All-American Series on August 24th, 2013. Race classes on schedule for Saturday, Aug. 24, will include: NASCAR Super Late Models, NASCAR Chargers, NASCAR Bombers, the USAC Ignite Midget Series, USLCI Legend Cars, Thunder Cars and IAPMO Silver Star Plumbing PHCC Bandoleros.

Spectator gates will open at 7 p.m. (instead of the usual 5 p.m.). Cassie can be seen racing in the NASCAR Super Late Model feature (50 laps or 35 minutes) beginning at 9 p.m. Spectators can save money by purchasing admission tickets in advance. The Bullring's concession stand will feature $1 hot dogs, $1 Coca-Cola products and $2 Budweiser beer.

Cassie Gannis expressed, “I am extremely honored to have been chosen to display the logo on my car for the Super Late Model race on August 24th in Las Vegas. Firefighters risk their lives every day, and I am thrilled that I am able to bring more awareness to the foundation by displaying the logo on the car.”

Jack Carter, a 34 year veteran of the Champaign Fire Department, Local 1260, in Illinois explained, “I want to take my experience along with my leadership and motivational skills from the world that I worked in and apply it to another industry. While the excitement of racing can never replace the importance of my work, I’m hoping it will help fill the void of the good times in my career.”

Burk Minor, Director of the Foundation will attend the race with his staff and said, “We are thrilled that Jack Carter has stepped up to help bring more awareness to the Wildland community. There have been 28 causalities to-date this year across the country. Firefighters put their lives on the line everyday and we are here to educate the public, provide funds to help injured and fallen firefighters families.”

Full race schedule can be found at:

The car is also sponsored by Phoenix Marketing Associates, a full-service marketing consultancy that specializes in branding, advertising, PR and social media, and actively manages several national brands both in Arizona and across the United States.

About Cassie Gannis

Cassie Gannis was recently voted Most Popular Driver of the Year in the NASCAR K&N Pro Series West for 2012; twenty-one year old Cassie Gannis has been a standout since first hitting the tracks at age 10. Ms. Gannis started in the Quarter Midget series, consistently placing in the Top 5, onto the Legends Series, earning Rookie of the Year in 2005. In 2007, celebrating her 16th birthday, Cassie obtained a NASCAR license to race in the NASCAR Super Late Model Series and became the youngest female driver to ever race at Tucson Raceway Park and place consistently in the Top 10.

By 2008, Cassie was racing “The Bullring” at Las Vegas Motor Speedway and placing in the Top 10. Her experience includes racing in Arizona, Nevada and California.

Passionate about community service, Cassie has made it a strong part of her racing endeavors. She is a guest host for the HopeKids of AZ and board member of the “Breath of Life Grand Prix” event for Cystic Fibrosis Foundation of Arizona. She is a spokesperson and guest speak on Teen Driving Safety issues and Car Maintenance Safety (Boys and Girls Clubs of Arizona Community Safety Days, AA of Southern California Safety Events and CHP Designated Driver Program), attends several safety days at military bases in Arizona and California each year (101 Days of Summer Military Tour) and continues to bring attention to issues of health, safety and education. For her commitment to safety, “and keeping with the highest standards and patriotism”, she was awarded the Safety Chesty Award Certificate of Commendation by the Third Marine Aircraft Wing by Thomas L Conant Major General, U.S. Marine Corps Commanding General 3d Marine Aircraft Wing. Cassie continues her work with Rusty Wallace Racing Experience as a professional racecar driver providing NASCAR ride-a-longs for corporate clients in team building exercises. Learn more about Cassie Gannis at:

From Cassie:
“I’m a firm believer in working to make your dream happen. In school, I found that my struggles with reading were because of dyslexia, and then in 2006, I needed to take 8 months off for spinal surgery. Learning to work through these challenges has taught me about perseverance and motivation. Always keep your goals in mind. It’s amazing what will happen. Overcoming both those challenges has been among my proudest moments.”

Wildland Firefighter Foundation's main focus is to help families of firefighters killed in the line of duty and to assist injured firefighters and their families.

This site was created by the United Phoenix Firefighters Association together with the Prescott Firefighters Charities as a donation portal to directly assist the families of the fallen firefighters. Among the 350 fire fighters originally assigned to fight the fire were 19 members of the Granite Mountain Hotshots, an elite wildland firefighting crew hosted by the Prescott Fire Department.

About the 100 Club of Arizona
The 100 Club of Arizona is a nonprofit organization that provides financial assistance to public safety officers and firefighters when they are seriously injured or killed in the line of duty, and provides resources to enhance their safety and welfare. It was started in 1965, became a 501(c)(3) in 1968, and has given more than $7 million in financial support to Arizona’s men and women who stand behind the badge. For more information, visit or email info(at)100club(dot)org.

About Wildland Firefighter Foundation
The Foundation came together as a group of volunteers in 1994, shortly after the Storm King tragedy. With dedication and lots of volunteer work, plans were developed for a national monument to honor firefighters, a dream that was realized in May 2000. The Wildland Firefighter Foundation was officially formed in the spring of 1999. Their board members realized that there was a great need to have emergency support services for the families of fallen firefighters. Active volunteers and supporters of wildland firefighters established the Wildland Firefighter Foundation, a 501(c)3 to maintain the Wildland Firefighters National Monument at the National Interagency Fire Center (NIFC) in Boise, Idaho.

Since 1999, the Foundation has also provided emergency support services to the families of firefighters, seriously injured or killed in the line of duty. Families left behind, many with young children, often find themselves with few resources, and the Foundation steps in to help. For more information visit

About Phoenix Marketing Associates
Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and PR strategy that saves their clients time and money while providing maximum exposure. By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit


Media Contact:
Phoenix Marketing Associates
Christine Holtz

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