San Clemente, Ca. (PRWEB) August 21, 2013
Search engine optimization powerhouse Blackwood Productions announced today its collaboration with Local Site Submit, a leader in local directory submission services. Both companies manage over 30,000 websites, forming what is possibly the biggest portfolio of local search marketing clients in the industry.
“We are proud to say that we are now working with Local Site Submit to help even more business owners use the internet to show their products and services to potential customers in specific geographical areas,” explains Robert Bibb, CEO of Blackwood productions.
“Our collective experience and expertise can only mean better services for our clients.”
The two companies share important common denominators—dominance in their internet marketing niches, decades of industry presence, large customer bases, and top-notch management.
Local Site Submit is a part of the famed Advice Interactive Group, which was ranked #144 in Inc. 500’s list of the fastest growing companies in America. It has received multiple marketing, internet advertising, and consulting awards. Meanwhile, Blackwood Productions is an industry veteran credited for several revolutionary SEO technologies, including the WebWorks platform, which introduced semi-automation of the tedious processed involved in optimization. This timesaving tool enabled the company to expand its client base to almost 40,000 websites. WebWorks is just one of the many technologies Blackwood uses to provide all types of search marketing services, including optimization, e-mail marketing, advertising, and social media.
The collaboration will marry the expertise of both companies to provide better local search optimization for small and medium-sized businesses that want to be found by people who are actively looking for products and services in their neighborhood or in a particular area. It targets both explicit and implicit local intent—explicit searches being those with location modifiers (such as "Manhattan, New York”) and implicit searches being products and services typically consumed locally (such as “nail salon” or "restaurant").
“Industry indicators point to the growing importance of local optimization. Research shows that consumers are moving from traditional phone books to local internet search. Our goal is ensure that our clients get maximum visibility in this new dominant media,” Bibb explains.
The numbers support Bibb’s claims. The most recent researches show that about 70 percent of internet users search for local services and products using major search engines. More than 54 percent claim that they no longer use the phone book to find products and services, turning instead to the web.
Almost 2 billion searches made monthly are local, involving consumers searching for specific businesses in their area. More interestingly, about 43 percent of Google searches are geographically identified with a city name or a zip code. This is why marketers predict that online research will influence offline sales by 12 percent more over the next couple of years.
While it is primarily an organic search engine optimization company, Blackwood Productions also uses paid advertising to ensure that clients get maximum exposure especially during certain parts of their sales cycles, such as product launches and promotions.
“We found that people who are searching for local information tend to clink on ads that are targeted precisely to the search location and terms they provide,” Bibb explains. “By mixing paid search with good old-fashioned search engine optimization, we ensure that our clients dominate their niches, ranking on the first pages for keywords that bring in the most revenue.”
The collaboration between Blackwood Productions and Local Site Submit delivers top rankings not only in search engines like Google, Yahoo!, and Bing, but also in local online directories such as Yelp, Local.com, and Angie’s List, as well as mobile devices, social media sites, 411 directories, and even GPS and navigation systems.
About Blackwood Productions
Ready to take advantage of local search marketing? Go to http://www.blackwoodproductions.com to find out how to bring your local businesses in front of local customers. You may also call 1.877.823.1543 to talk to one of its experts. Blackwood Productions provides seamless and affordable solutions for small and medium companies that are ready to grow. Its management team has over 80 years of collective search engine marketing experience.