The DXL concept is an emerging and innovative retail offering that is attuned to our customers' needs and we are excited to open our latest store in Meridian.
Canton, MA (PRWEB) August 20, 2013
Destination XL Group, Inc. (Nasdaq: DXLG), the leading retailer of men's XL apparel, has opened a new Destination XL® store in Meridian, ID today. Located at 3427 East Fairview Avenue at Meridian Crossroads, the DXL® store is a new one-stop-shop catering to the clothing needs of bigger guys.
The most important factors for men who shop XL sizes are access to a merchandise selection ranging from current trends to their favorite classic looks, plus the confidence that their selections will fit comfortably. According to the U.S. Census Bureau, approximately 50% of U.S. adult men have a waist size of 40” or greater. There are currently few options in Meridian for these men to purchase fashionable clothing that fits and often they are relegated to shopping the end of the rack at the major department stores. There they are forced to choose from the limited selection available in their size, making Destination XL a greatly needed addition to the marketplace.
Destination XL offers more than 100 brands with selections ranging from private labels, sure to appeal to the value-conscious shopper, to the hottest luxury brands such as Polo Ralph Lauren, Lacoste, Michael Kors, DKNY Jeans, Lucky Brand Jeans, Robert Graham and more. The DXL store carries product assortments in sizes starting at XL along with tall sizes, plus waist sizes from 40” and up as well as shoe sizes 10-16 in widths to 4E, all in a spacious, welcoming environment built just for men. The DXL store provides a unique shopping experience with conveniences such as knowledgeable associates to help customers put together the perfect outfit and in-store tailoring to ensure the best fit.
“The DXL concept is an emerging and innovative retail offering that is attuned to our customers' needs and we are excited to open our latest store in Meridian," says David Levin, President and CEO of DXLG. "Our customers seek choices, value, convenience and a unique shopping experience, which DXL stores offer. We are confident that our success in other markets will be replicated here in Meridian."
This will be the first DXL store in the Boise market, bringing the total to 68 stores across 27 states.
The Company expects to complete the process of transitioning its business from Casual Male XL to the Destination XL brand by the end of 2015, when it expects to have over 225 stores nationwide. Furthermore, DestinationXL.com offers a multi-channel solution similar to the DXL store experience and features state-of-the-art functionality that enables customers to shop across all brands and product extensions with ease.
Visit http://www.destinationxl.com/mens-big-and-tall-store/static/storefinder to see a panoramic view of a Destination XL store.
To coordinate a quote or to request photos, please contact Caitlin DeSena at 781-828-9300, x2357.
About Destination XL Group
Destination XL Group, Inc. is the largest retailer of men's apparel in sizes XL and up, with operations throughout the United States, Canada and in London, England. The company is currently in the process of transitioning from Casual Male XL to focus primarily on the Destination XL concept. Destination XL Group, Inc. currently operates 310 Casual Male XL retail and outlet stores, 11 Rochester Clothing stores, 68 Destination XL stores and e-commerce sites, including http://www.destinationxl.com. The Company is headquartered in Canton, Massachusetts, and its common stock is listed on the NASDAQ Global Market under the symbol "DXLG."
Destination XL Fact Sheet
•What is Destination XL?
Destination XL is the largest one-stop-shop for men's big and tall clothing, shoes in extended sizes, accessories and home and living products for a plus-sized lifestyle. The store aims to create an easy, relaxed and comfortable shopping experience for the customer.
•What makes Destination XL different?
FIT: sizes starting at XL or 40” waist with tall sizes, made to measure suits and dress shirts, plus access to an onsite tailor to ensure the perfect fit
STYLE: more than 2,000 styles and over 100 brands including designers such as:
Polo Ralph Lauren, Calvin Klein, Tommy Bahama, Lacoste, Michael Kors, DKNY Jeans, Cole Haan, as well as private-label brands like Canyon Ridge, Oak Hill, Harbor Bay and 555 Turnpike
ONE-STOP-SHOP: from casual to active to dress styles, everything you need
under one roof
ENVIRONMENT: built just for men with upscale interior design featuring hardwood floors and track lighting, wider aisles, larger dressing rooms, lounge chairs, flat screen TVs and even free bottled water
SERVICE: Superior customer service from sales staff and onsite tailors
•What is Next?
This Meridian, ID store joins the 68 current DXL locations in 27 states. The Company plans to open more than 200 stores over the next several years.
About the Company:
Destination XL Group Inc. (DXLG) is the parent company of Destination XL. The Company is headquartered in Canton, Massachusetts, and its common stock is listed on the NASDAQ Global Market under the symbol "DXLG".