TargetR Announces Raspberry Pi Support for Digital Signage

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TargetR launches a digital signage player for Raspberry Pi with support for full 1080p video and image playback. The Raspberry Pi is a perfect device for low cost digital signage deployments.

Available today from TargetR is the first public release of their much anticipated Raspberry Pi player. Partners can now choose to use a low cost Android device, or a Raspberry Pi to power their digital signage network. The new Raspberry Pi player uses the same underlying core player components from the TargetR Android Player software, which provides integration to the TargetR Cloud platform. The player core has been adapted and optimised for Raspberry Pi using JavaFX. The TargetR Raspberry Pi player utilises the OpenMax API for image playback and Omxplayer for video playback, providing true 1080p image and video playback.

TargetR's Raspberry Pi player app, available to download from the TargetR website , provides full integration with the TargetR Cloud platform. The TargetR Cloud provides a simple and easy to use HTML5 web based interface to add and manage content as well as provide command and control of connected devices. Using advanced targeting metrics, users can deliver up to date and relevant content to their audience. All devices are monitored in real time and provide a full health report which is available within the web interface. The TargetR platform encodes uploaded or imported content on the server to a variety of resolutions, ensuring the content is pre-optimised for the device based on its resolution. The Raspberry Pi player uses hardware acceleration to playback the natively encoded formats which are locally cached prior to playing, ensuring performance and reliability.

The TargetR development team have recently added a variety of content builders to the TargetR Cloud platform. Content builders now provide easy to add weather from around the world, import of documents from Google Drive, or use of Pixlr and PicMonkey for on the fly image manipulation. The TargetR Cloud platform allows direct import of content from MediaRSS providers such as Screenfeed, and RSS feeds from news sites such as BBC and CNN, or simple upload of content.

A digital signage deployment based on Raspberry Pi devices can significantly reduce costs on initial capital expenditure as compared to an x86 based hardware deployment, as well as further reduce the longer term operating costs based on its low power consumption which is generally below 5 watts.

Future enhancements to the TargetR Raspberry Pi player will include integration with Pi Cam for face counting, GPS based addons for Geographic targeting, and direct GPU integration for video playback using Openmax.

About TargetR

TargetR is a leading innovator in targeted digital signage using low cost Android and Raspberry Pi devices. TargetR introduces targeted content based on motion sensors, face detection, GPS based data, button presses, advanced time scheduling and includes advanced server side analytics.

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Stuart James
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