'Shochu Weekend' Tasting Encourages New Yorkers to Get to Know Shochu

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September event highlights Shochu in weekend walk-around tastings with top food and cocktails for consumers.

“We are very excited for this upcoming weekend of Shochu tasting and the opportunity to show off the products of some of the top distilleries in Japan,” said Chris Johnson, President of SakeNinja LLC.

Shochu, Japan’s hottest and most popular spirit, will be featured for a full weekend of tasting in lower Manhattan. During the weekend of September 7th, guests are invited to taste Shochu and enjoy cocktails and cuisine by renowned local mixologists and chefs.

The opening event of the weekend will be held on Saturday, September 7th at Koi Restaurant (2nd floor Mezzanine) at Trump SoHo® New York from 7 p.m. – 10 p.m. With a walk-around tasting of ten top distilleries, Koi’s signature bites and a chance to preview new Shochus slated for U.S. launch (http://www.koirestaurant.com). The Shochu party will continue on Sunday, September 8th at newly-opened hotspot APT-13 from 8 p.m. – 10 p.m. (http://apt-13.com) as the official opening party of the SIP Japan Pavilion for the 2013 Holiday Buying Show at the Javits Center. Ten top Shochu distilleries will be highlighted along with passed hors d’oeuvres and innovative cocktails by leading mixologists from aka winegeek (http://www.akawinegeek.com). Food will be prepared by Executive Chef John Keller of APT-13.

“We are very excited for this upcoming weekend of Shochu tasting and the opportunity to show off the products of some of the top distilleries in Japan,” said Chris Johnson, President of SakeNinja LLC. “Shochu is becoming more and more common to the American drinker as an alternative to vodka and a great cocktail ingredient. As the top spirit in Japan, we look forward to showing you Shochu.”

Tickets for Saturday evening will cost $40 in advance, $50 at the door, and tickets for Sunday evening will cost $30 in advance and $50 at the door. Two-day tickets are available for $50. All tickets can be purchased online at http://www.sipjapan.com.

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Sara Gorelick

Caroline Flanagan