Internet Marketing Veteran Pierre Zarokian Launches Reputation Management Company - Reputation Fighters

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Pierre Zarokian, CEO of leading search engine marketing company Submit Express, launches a new company to offer online reputation management services.

Pierre Zarokian, CEO of Submit Express (, a leading search engine marketing company since 1998, has launched a new company to offer online reputation management services. Reputation Fighters ( offers online reputation management services unlike any other traditional reputation management company.

Traditionally online reputation management providers use only SEO tactics to stop negative content and complaints from appearing high on the search results. These tactics are also employed by Reputation Fighters. However, Reputation Fighters also offers removals via legal methods. Reputation Fighters works with top reputation and defamation attorneys to remove content from the web on behalf of their clients. Sometimes a simple cease & desist letter may do the job and other times various other legal methods are used to remove content.

In addition, Reputation Fighters uses their own proprietary SEO techniques to improve positive content that appears online about the client. Reputation Fighters does not engage in any black hat methods that may be against Google policies.

Social Media is a big part of reputation management. Reputation Fighters will improve the social media presence of their clients by creating hundreds of new profiles. The new profiles will not only benefit a client’s online reputation, but also improve SEO -- links and social mentions are a big factor with SEO. By registering new social profiles on hundreds of sites, clients can reserve their brand name so that cyber squatters and/or irate customers will not be able to register the URLs in order to damage the brand in the future.

Reputation Fighters has had great success in reducing the visibly of negative reviews and complaints on sites such as RipoffReport, Yelp, PissedConsumer,, Scambook,, ComplaintsBoard and TheDirty. In certain instances Reputation Fighters has been successful in completely removing the content from the sites they appear on via legal methods. Reputation Fighters also offers Yelp reputation strategies and has been successful in the removal of negative Yelp reviews. The company also offers proactive reputation management and reputation monitoring.

"The best defense against negative reputation is proactive reputation management,” Zarokian said. “Do not wait until you have negative reviews to do something about them. You need to be pumping out positive content about your company all the time and ask all your happy clients to post positive reviews."

CEO Pierre Zarokian is an expert in Reputation Management and is a regular article contributor on Search Engine Watch. He was recently interviewed by Forbes magazine and Search Engine Journal about his expertise.

About Reputation Fighters

Reputation Fighters provides online reputation management service, including reputation repair, reputation monitoring and proactive reputation management. Reputation Fighters is not a law firm, but engages with other attorneys to help their clients. For more information about Reputation Fighters, call (888) 880-1619 or visit

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Pierre Zarokian
since: 08/2013
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