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Advertising.my to Launch LED Billboards Advertising in Major Towns in Malaysia
  • USA - English


News provided by

Inter Network

Aug 23, 2013, 06:00 ET

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Malaysia LED Lighting & Advertising
Malaysia LED Lighting & Advertising

This expansion exercise will cover Advertising.my’s venture into offering more value-added products and services where the agency will be embarking into playing a bigger and more prominent role in the LED lighting sector.

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Langkawi, Port Dickson (PRWEB) August 23, 2013 -- The use of LED technology in advertising represents a better option for advertisers who will now enjoy better visibility, more captivating and immersing content while offering better savings and cost-effectiveness. This technology is now used in many industries due to its energy efficiency while offering consistent and reliable operations. On top of that, LED technology is known to be environmental friendly and does not use any hazardous materials during manufacturing. They are known to be able to operate up to 10 times more than conventional lights.

Advertising.my is the pioneer in adopting LED technology in the marketing and advertising sector with a strong presence in many out-of-home media. The launch of this new service will surely enhance the position of the agency to offer more cutting-edge and affective options for its clients. This launch will start with the major tourism towns of Langkawi, Port Dickson and Cameron Highlands and then extended to other parts of the country.

LED billboards will be mounted on the major streets with high traffic of vehicles and pedestrians. The towns that are selected for the initial roll-out are the top tourist destinations under the Cuti-Cuti Malaysia initiative. As such, advertisers will surely benefit from the high number of impressions garnered through these locations which will surely encompass travelers from both the local and international countries.

Advertisers can now book the advertising spaces available in the LED billboards available in the towns with a special promotional and affordable rates offered for a limited time only. After the promotional period, the rates will remain competitive and practical which will surely be sound and good return on investment for the advertisers. The agency is confident that the performance of the billboards in the 3 towns will be highly successful where plans to expand to all capital towns in the country will follow.

As preparation and part of this launch, the staff force employed within Advertising.my will be travelling to the 3 destinations together with their family members. This will be part of the adventure-like effort to allow staff members to understand and know all about the destinations and the opportunities they offer.

Food, transport and accommodation were provided for top hotels in Langkawi, Port Dickson and Cameron Highlands at no charge as part of the incentive of this learning-trip. The objective of extending the trip is to ensure that the staff are well aware of the type of customers and target market in the towns, thereby allowing them to grasp how to convey the communicative messages across.

This expansion exercise will cover Advertising.my’s venture into offering more value-added products and services where the agency will be embarking into playing a bigger and more prominent role in the LED lighting sector. With the acquisition of the technology and a reputable lighting brand, Advertising.my will now be offering LED commercial lighting products which can be engaged by customers in all sectors around the country.

For a start, Advertising.my will launch 5 types of commercial lightings namely, LED strips, LED downlight, LED Signage light, lightbox LED light and LED power supply modules. These products are available at the best prices for customers who are looking to install the modules in homes, offices, corporate spaces and others.

The LED commercial lightings are ready to be installed and are ideal replacement for conventional lighting modules while some can be customized to suit a specific business need or signage. Partnering with reputable and leading manufacturers from countries like China and Korea, Advertising.my will be able to offer highly competent products in the LED sector while ensuring that costs are effective and beneficial to the clients.

As practiced before, there will be several benefits and special privileges for members of Advertising.my where there are special rates accorded in both the new product launches, which are LED billboard advertising and purchase of LED lighting.

Jamie Carruthers, Inter Network, http://www.family.my, 60390595718 Ext: 102, [email protected]

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