Marketing Maven’s Phil Rarick Appointed Chief Operating Officer, Natalie Rucker Promoted to VP of Business Development

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Second Fastest Growing PR Firm in the Nation Exemplifies Growth with Two Leadership Promotions

Marketing Maven

Phil and Natalie have been instrumental in the growth of Marketing Maven and I am proud to recognize their contributions to our collective success with these promotions.

Marketing Maven, a premier marketing agency with integrated solutions, announced the promotion of two key executives: Phil Rarick is promoted to Chief Operating Officer (COO) and Natalie Rucker is promoted to Vice President of Business Development.

“Phil and Natalie have been instrumental in the growth of Marketing Maven and I am proud to recognize their contributions to our collective success with these promotions,” said Lindsey Carnett, CEO and president of Marketing Maven. “Due to our rapid growth, these promotions were in order to ensure that the needs of our clients are consistently being met.”

Having worked for multiple Fortune 500 companies, Rarick’s leadership role has been integral in Marketing Maven’s rapid growth. Rarick was the driving force behind the expansion of the agency from strictly a Public Relations agency to a dynamic integrated marketing agency. With an expertise in product marketing and strategic product launches, his insights are crucial in the creation of tactical campaign launches and the development of overarching marketing strategies for products and brands.

In addition to designing and executing marketing campaigns for leading start-up and large organizations, Rarick provides a wealth of knowledge to successfully execute multichannel direct response campaigns. As an active member in professional organizations like Beauty Industry West, Direct Response Marking Alliance (DRMA) and Electronic Retailing Association (ERA), where he sits on the Content Committee and the U.S. Hispanic Council, Rarick has a wealth of expertise in multiple industries.

Rucker joined Marketing Maven in 2011 with skills that allow her to connect with prospective clients helping to prolong Marketing Maven’s growth. Her expertise in brand advertising and the manufacturer’s transition into direct response advertising is quickly cementing her reputation as the high-demand connection for members of the direct response community. She has created integrated marketing campaigns for businesses on an international and domestic scale, working with clients in both Marketing Maven’s Los Angeles and New York offices. She builds a quick understanding of the specific needs of clients and seeks to offer targeted and customized services to companies in the lifestyle, housewares, Hispanic, baby/family, beauty, pet and supplement categories. Rucker will be attending the 2013 Electronic Retailing Association’s D2C Show from September 24-26, 2013 in Las Vegas.

For more information about the Marketing Maven team or their measurable Public Relations and integrated marketing solutions, please visit

About Marketing Maven

Integrated marketing and Public Relations firm, Marketing Maven, is the second fastest growing PR firm in the nation and is centered on results driven ROI and quantifiable client success. Founded by Lindsey Carnett in 2009, the agency specializes in lifestyle and consumer products and corporate and event PR. Marketing Maven combines PR, social media and Hispanic marketing into turnkey integrated marketing solutions. Additional specialties include, reputation management, direct response marketing, SEO consultation, media tours, copywriting and celebrity gifting. Marketing Maven develops newsworthy mainstream campaigns relevant to the clients’ product or service. With offices in New York and Los Angeles, the agency generates media interest and delivers the clients’ message to the masses, creating a demand from the target demographic.

Marketing Maven specializes in Direct to Consumer marketing as well as product development and PR for supplements, beverage brands, food and ingredients. The agency has the ability to earn product distribution at retail and helps find funding for national product launches. With representatives across the globe, the Marketing Maven team has strong relationships with local, national and international media. Visit for more information about the company.

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Samantha Arigapudi
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