The Stockade Group Initiates a 21st Century Fundraising Approach for a 21st Century Challenge for Higher Education
Denver, CO (PRWEB) August 27, 2013 -- Everyone knows that technology has changed the way we do everything. It surpasses itself day after day in every market and in so many different ways. Hardly anything remains the same anymore.
"So, team, why are we using only the old call center strategies to meet the development requirements of our higher education clients?" asked Bill Dougherty, Co-Founder, Chairman and CEO of the Stockade Group, a professional services organization that works solely with higher education clients to assist with their admissions and fundraising efforts. Dougherty’s comments were made during a corporate-wide online meeting held last week using teleconferencing technology to meet with staff in 5 different states and Canada.
"It’s time to mix it up a bit by adding in the newer technologies that we've perfected with the older proven methods that made this company what it is today," Dougherty went on to say.
As a result of that meeting, The Stockade Group will now offer professional services packages to colleges and universities that merge the use of basic fundraising methods like contact centers and mailing campaigns with the newer options like automated messaging (broadcast & ringless voice mail), mobile giving (text to pledge/give), targeted e-mail and website strategy (AnswerClick powered by Coginov).
Dougherty went on to say, "When we tell a college or university that we want to go to work for them, we mean we’re gonna bust our tails to help them reach their goals. They’re not just our clients. We understand how much they’re depending on us and, if we don’t hit the targets that are set, it’s not just us that fails – it’s them too. And if they fail, then programs are dropped, classes are slashed, jobs are cut and the students suffer because some vital services won’t be provided."
Dougherty closed the company-wide meeting by telling every employee in every location, "From here on and without fail, The Stockade Group will provide nothing but exceptional service every day to each and every university we serve!"
About The Stockade Group
With nearly half a century of combined experience, the Stockade Group has been working exclusively with colleges and universities, helping them reach their admissions and development goals. Experience has proven that a teleservices business must be narrowly focused, specializing in providing its professional services to just one vertical. It must be willing to immerse itself in its client’s culture in order to achieve the results and satisfaction that clients and their staff demand.
The Stockade Group is the recognized leader in the telephone and web-based client outreach services industry. Whether bolstering an enrollment management program or spearheading an alumni phonathon, the Stockade Group will generate the results that you require.
Phil Kinsella, The Stockade Group, +1 720-398-6449, [email protected]
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