Mount Olive, NJ (PRWEB) August 28, 2013
Online visibility is challenging for small businesses and start ups who have limited marketing budgets. For businesses in the healthcare space, there is an affordable solution for targeting a healthcare audience and enjoying high click through rates for very little cost.
RxEconsult is a unique professional online healthcare community where members get discovered online by publishing articles, grow their audience, and find jobs or business opportunities. Today, RxEconsult published click through rates (CTR) and traffic on its website. Since full launch of the healthcare social network last year, membership has grown and more professionals and businesses are using the website for content marketing. There are currently over 300 articles published on RxEconsult covering diverse topics in health care.
The main source of revenue for RxEconsult is online advertising, medical content writing, and job postings. Paid advertising offerings include banner advertising and content creation and promotion. Based on its latest data, click through rates for healthcare related ads on RxEconsult are 0.26% to 0.36%. This is higher than average click through rates of 0.1% for online banner advertising and 0.025% for ads on a professional network like Linkedin.
The higher than average CTR is because RxEconsult is a niche healthcare social network and its members and visitors are interested in healthcare topics and solutions. Advertising and being visible on a RxEconsult allows for delivery of a targeted message to healthcare professionals and consumers interested in health.
RxEconsult is a growing online community of healthcare professionals and businesses. RxEconsult receives over 200,000 visitors and over 2.7 million page views yearly and 72% of visits are new visits.
As a start up, RxEconsult is very familiar with the challenges of gaining visibility and promoting an idea or products on the internet. Therefore, its banner advertising rates start at $100 a month and custom packages are available. RxEconsult also offers medical content writing by licensed healthcare professionals.
About RxEconsult Healthcare Network
Our premise is simple―share what you know and people will find you, learn about you, and follow you. RxEconsult (http://www.rxeconsult.com) is a unique professional networking and collaboration platform focused on the business of healthcare and sharing knowledge through articles and other content. Share Knowledge―Be Discovered.