World’s Most Widely Used Test Management Solution Now Incorporates Hadoop for Processing Large Datasets

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Applied Predictive Technologies (APT), the world’s largest purely cloud-based predictive technology company, has set a new milestone in business analytics innovation by announcing the successful incorporation of Hadoop into Test & Learn, the most widely used test management solution by Fortune 500 companies.

Applied Predictive Technologies (APT), the world’s largest purely cloud-based predictive technology company, has set a new milestone in business analytics innovation by announcing the successful incorporation of Hadoop into Test & Learn, the most widely used test management solution by Fortune 500 companies. Data for 20% of the US retail economy is processed using APT’s Test & Learn software to enable executives to make confident data-driven decisions.

The Hadoop platform will allow APT to continue to handle enormously large transaction data sets for the world’s largest companies. Hadoop enables parts of the APT platform to further speed up the processing of vast amounts of data by distributing the workload over a cluster of computers.

In recent years, many organizations have begun using Hadoop to run large queries including Amazon, eBay, LinkedIn, Google, and Twitter, among others. APT’s innovation represents the first attempt at putting the power of Hadoop directly in the hands of senior business executives to dynamically explore transaction-level data. “One of the major obstacles to realizing value from Hadoop has been the shortage of Data Scientists across Fortune 500 companies who can implement Hadoop. By integrating Hadoop behind the scenes in our software, APT is removing this obstacle and making Big Data accessible to analysts and executives,” said Mark D’Agostino, Senior Vice President of Product Management at APT.

“As a leader in business analytics, APT is at the forefront of the Big Data revolution. APT manages over $1.5 trillion in annual revenue data for some of the world’s largest companies. Our innovations help in finding the fastest, and most scalable, ways to harness the power of this data to make critical business decisions,” said Andrew Fedorchek, Chief Technology Officer at APT.

APT works with over 100 of the world’s largest organizations, including Walmart, Target, Anheuser Busch Inbev, CVS, PNC Bank, Hilton, and others, to conduct scientific in-market testing of new business ideas. Read more at http://www.predictivetechnologies.com

About APT
APT is the world’s largest purely cloud-based predictive analytics software company. APT’s Test & Learn software is revolutionizing the way Global 2000 companies harness their Big Data to accurately measure the profit impact of pricing, marketing, merchandising, operations, and capital initiatives, tailoring investments in these areas to maximize ROI. APT’s client portfolio includes Walmart, Staples, Lowe’s, SunTrust, Hilton Hotels, and others. APT has offices in Washington, D.C., San Francisco, London, and Taipei. Visit http://www.predictivetechnologies.com to learn more.

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