We’ve designed a tool that provides a fun, effective way to re-engage credit union members, increasing products per household and helping credit unions recapture direct loan volume.
Austin, TX (PRWEB) August 29, 2013
Designed by Hargrove, who has more than 30 years of auto sales and vehicle location expertise, the Members Private Sale platform provides credit unions with the opportunity to access the pre-owned auto market, estimated to be 43 million vehicles per year, while leveraging established trust in their communities, providing a value-added solution to members. This creates deeper member loyalty with existing members, drives new memberships and dramatically increases direct auto loan sales portfolios.
Says Hargrove, “We’ve designed a tool that provides a fun, effective way to re-engage credit union members, increasing products per household and helping credit unions recapture direct loan volume."
Hargrove will be joined by Members Private Sale CEO Steve Keys to preview the new application in ”How to Drive Auto Lending Through Partnerships & Programs”, a breakout session Fri., Sept. 6 at the San Antonio Marriott Rivercenter, Rooms 17/18 at 1:15 p.m. Interested parties may also learn more and meet with Members Private Sale executives in the company’s Expo Booth #414 on Thurs., Sept. 5.
About Members Private Sale
Members Private Sale is an innovative web-based solution, allowing credit unions to keep their members’ auto loans while giving those members the opportunity to buy and sell vehicles at the optimal “private sale” price. Created by industry veteran and innovator Ken Hargrove, the new product is scheduled for release in October 2013. Though 43 million pre-owned vehicles are bought and sold by credit union members each year, 70 – 80% of potential credit union loans are lost to auto dealers at the time of closing. Members Private Sale optimizes the synergy between car buyers and sellers and credit unions, creating a win-win-win solution for all parties. For information, please visit memberssprivatesale.com/cu.