Tips for Real Estate Agents on Implementing Effective Text/SMS Strategies

Share Article offers guidance on valuable consumer interaction strategies.

With more than half of Internet searches coming from smart phones, obtaining a prominent and influential placement on your buyers mobile phone is more important than ever.

With today’s constant influx of messaging and content, it’s crucial to keep every prospective buyer engaged, informed and responsive in any business. However, agents and buyers in the real estate industry have ample information from more outlets than ever; it’s easy to get lost in the digital fray.

An effective text/SMS strategy will effectively connect with customers. It provides a personalized method of communication to maintain and foster engagement throughout the entire home buying process. My Community Stars offers the following tips on implementing this strategy with clients:

-Introduce using Text/SMS with the client at the outset as an instant and reliable method of communicating.
-Explain that email can get caught in SPAM filters or fall victim to server issues and delays.
-Email may not be read for hours, which in a competitive market can translate to lost opportunity for buyers and agents.
-Exchange contact information via text at the first opportunity.
-Agree on “Do Not Disturb” hours and respect them.
-Have the buyer text links, photos of homes they pass while driving or any information they find regarding properties of interest. Urge them to do so at the moment they find them.
-Send text alerts on new listings, providing an instant opportunity to act upon in a competitive market.

Realtors and homeowners can leverage no cost tools that include customizable Text/SMS alerts, web pages, video and more at Create a webpage or advertise on our new promotional page Homes For Sale or Rent,

About the Company:
My Community Stars provides free services to businesses, non-profits, schools and community organizations and members.. They offer no-cost advertising tools to local businesses and community organizations which increases their exposure to local markets, allows closer interaction with their customers, prospects and members and provides revenue opportunities through advertising and sponsorship programs.

Businesses and organizations are provided with Internet services that include a professional web presence and sophisticated advertising tools that allow users to create and send customized alerts to followers via SMS/text or major social media sites in addition to advertising programs to generate additional income. For more information visit their website at

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