Showing dealers how to adapt to ‘value selling’ rather than ‘price selling’ is critical to creating long-term growth instead of just enjoying a few good years.
Orange County, CA (PRWEB) September 03, 2013
Joe Verde Sales and Management Training, Inc. today announced that with sales projections and inventories on the rise for the automotive industry, Joe Verde will help Digital Dealer attendees create the processes and develop the sales and management skills they need to boost profits in 2013 during his upcoming series of Digital Dealer Workshops. The workshop dates are: September 5, 2013, in Los Angeles, CA; September 17, 2013, in Pikesville, MD; and the 15th Digital Dealer Conference & Exposition, October 15-17, 2013, in Las Vegas, NV.
Verde, a prominent figure in the industry, is president of Joe Verde Sales & Management Training, Inc., and has trained the industry’s highest achievers in automotive sales and management since 1985. Verde’s workshop at all 3 venues is entitled, “How To Double Sales To Your Hottest Prospects.” Attendees will learn about the following:
- Short-term market driven business versus long-term management driven success
- Price – understand what / why / how to increase units and gross profit
- 8 Critical facts to help increase sales with every type of buyer
- Who is actually the hottest prospect for a quick & easy sale today?
- 8 Easy steps to increase sales 50% with existing floor traffic
- Management – what / why / how to create long-term growth in sales & profit
“Buyers are out again, inventories are up and 2013 is primed to be our best year lately,” Verde said. “Dealers are more profitable than many have ever been, and at the same time they’re missing even more sales than they ever have. The best news is that 50% of those lost sales are easy to turn into deliveries on the spot - and that’s what my meetings will be about.”
Verde is widely recognized for his role in walking thousands of dealers through the recession with his common sense, step-by-step approach to stabilize their dealerships, partner with them to recover, and has now helped them refine their processes for continuous growth.
“Buyers have changed,” explained Verde. “Now they want all they can get for the money they spend. Of course that means they want a good deal, but too many dealers forget that a good deal is a feeling, not a number. It isn’t about the price, it’s about value they feel they get in return for the money they spend. And showing dealers how to adapt to ‘value selling’ rather than ‘price selling’ is critical to creating long-term growth instead of just enjoying a few good years.”
Workshop and convention attendees can pick up complimentary copies of Verde’s books for salespeople, “Earn Over $100,000 Selling Cars – Every Year,” and “Manage Your Career In Sales: Goal Setting For Salespeople,” along with his book for dealers and managers, “A Dealer’s Guide To Recovery & Growth,” at each workshop location and at booth 1123 at the 15th Digital Dealer Convention, October 15-17.
The Joe Verde Group® drives sales increases at auto dealerships throughout North America. From complete workshop, online and in-house training programs; to materials on Leadership, Sales Management, Professional Selling, Closing and Negotiation; Joe Verde Group coaches sales and management teams to greater success, increased sales and profits, year after year.
Joe Verde’s virtual training on JVTN® features dozens of training courses for salespeople, managers, finance, and service, plus hundreds of chapters on almost any situation a salesperson will encounter in sales. The company introduces new online courses regularly to help dealers, managers and salespeople sell more units, at higher profits, in today’s changing market.
To request a free demonstration, visit: jvtn.com or call (800) 445-6217. For information about Joe Verde workshops and training products, visit the Web at joeverde.com.
Joe Verde Sales & Management Training, Inc., founded in 1985 with its corporate headquarters in Southern California, is consistently rated the number one automotive sales and management training company in North America for producing immediate and long-lasting results for its customers.
Joe Verde’s training team holds live training workshops across North America, and he personally pioneered Virtual Training with JVTN® in 2003. He has authored several books, and since the recession has written, sold and distributed hundreds of thousands of copies of: “A Dealer’s Guide To Recovery & Growth”, “Manage Your Career In Sales – Goal Setting For Salespeople”, “Earn Over $100,000 Selling Cars – Every Year”, “38 Hot Tips On Selling More Cars” and “How To Sell A Car And Close The Sale Today” in the automobile industry, to help dealers, managers, and salespeople recover quickly and start growing again after the recession.