Verve Bold is the most successful product launch in Vemma's history.
Scottsdale, Arizona (PRWEB) September 05, 2013
Vemma Nutrition Company was named the winner of the People's Choice Stevie® Award in the 2013 American Business Awards, in the category of Best New Health or Pharmaceutical Product. This award recognizes the public’s favorite new products of the year, with 20,000 votes from the general public determining the winners. The product with the most votes in each of the 34 categories is declared the winner. Verve Bold, which was launched in January, has sold nearly 5 million cans since its release and has helped double the company’s sales in year-over-year growth.
“You can’t fake public opinion,” commented Vemma Executive VP of Marketing and Branding Mark Patterson. “So getting voted as the best new health product of 2013 is significant for Verve Bold. It’s even more outstanding when you consider that Vemma is relatively small and new on the block.”
Vemma Nutrition Company, which has seen record-breaking sales for two years in a row, will be formally recognized and presented with a crystal People’s Choice award trophy at The American Business Awards' new product & tech awards banquet in San Francisco in September 2013.
“Verve Bold is the most successful product launch in Vemma’s history,” commented Vemma Founder and CEO BK Boreyko. “This year, we purchased $5.5 million dollars worth of new manufacturing and canning equipment to keep up with sales. We’re delighted that Verve Bold has such a strong following and that it won this coveted award.”
Company sales forecasts continue to be good for Vemma, with two more ready-to-drink products hitting the market in the next six months: a ready-to-drink vanilla latte and an iced tea.
The American Business Awards is the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations — public and private, for-profit and non-profit, large and small. The People’s Choice Stevie Awards for Favorite New Products is a feature of The American Business Awards in which the general public can vote for their favorite new products and services of the year. All new products and services to be honored in the ABA’s new product categories were included in people’s choice voting.
About the Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. A fifth program, the Asia-Pacific Stevie Awards, will debut this year. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at http://www.StevieAwards.com.
Founded in 2004 by BK Boreyko, Vemma Nutrition Company is rapidly growing as one of the premier industry leaders specializing in premium liquid nutrition. Every week, thousands of people join the company’s mission to make a positive difference in the lives of others through the sharing of the clinically studied Vemma formula. The Vemma brands, including Verve — a healthy energy drink — coupled with the company’s rewarding business opportunity, help people to live a better quality of life, both physically and financially. Vemma is headquartered in Scottsdale, Arizona, and distributes its products through a global network of independent Brand Partners. For more information, please visit vemma.com.