Content Strategy Workshop at Delight 2013 to Feature Margot Bloomstein of Appropriate, Inc. and Content Marketing Institute’s Robert Rose

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Delight 2013, a two-day experience design conference, October 7-8 in Portland, Ore.

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Delight 2013: Delight Conference Content Strategy Workshop

In a full-day hands-on content strategy workshop, attendees will learn how to plan, create and manage content to delight their customers.

Delight 2013, a two-day experience design conference, October 7-8 in Portland, Oregon, has announced new speakers from the Content Marketing Institute and Appropriate, Inc. to lead a content strategy workshop.

In a full-day hands-on content strategy workshop, attendees will learn how to plan, create and manage content to delight their customers. The workshop will feature presentations from content strategy experts Margot Bloomstein and Robert Rose.

Margot Bloomstein, the author of Content Strategy at Work and principal at Appropriate, Inc., has more than 10 years of experience helping to shape corporate social responsibility efforts at Timberland, content for alumni relations at Tufts University, and strategy for cultural tourism in the state of Nevada.

Robert Rose, chief strategist at the Content Marketing Institute, is a senior contributing analyst for Digital Clarity Group and author of the book Managing Content Marketing. He has experience advising top professionals in the successful strategy of content marketing and website management and innovates creative and technical content marketing strategies for a wide variety of clientele including 3M, ADP, AT&T, KPMG, Staples, PTC and Petco.

The full conference pass provides access to the workshop in addition to the second day event featuring inspiring keynotes and case studies from beloved brands including MailChimp, Zipcar, Intuit and Disney. Delight 2013 is part of Design Week Portland, which organizes more than 50 design focused events around the city.

Workshop space is limited to provide an intimate setting for learning and collaborating. For more information, please visit the official Delight 2013 conference website at http://www.delight.us/conference.

For media inquiries, contact Laura Chechette at 617-401-2294. For event sponsorship and registration questions, contact KatieDelAngel(at)info(at)delight(dot)us.

About the Delight Conference
Delight was founded in 2005 as an event series focused on gathering brands and professionals who care about making experiences people love. Formerly called Love at First Website, Delight has included past speakers from, Warby Parker, REI, Adobe, GlobeSherpa, Rue La La and Columbia Sportswear. The event is organized by ISITE Design, a digital agency with a focus on experience design consulting. http://www.delight.us/conference

About ISITE Design
ISITE Design is a digital experience agency focused on helping organizations rethink their business through a digital lens. The agency serves clients globally with services that span digital strategy, experience design, web content management, mobile and analytics. Founded in 1997, ISITE Design has offices in Portland, OR, and Boston, MA. Clients include Columbia Sportswear, Esri, Kindercare and Harvard. http://www.isitedesign.com

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Laura Chechette
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