30 New Handmade Crafts Collections Will Be Presented in the Guatemalan Fair, New World Crafts

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The most important event of Guatemala and Central America of the Handcrafts Sector, New World Crats (NWC) 2013, organized by the Handicrafts Commission of AGEXPORT, and supported by USAID through the Development Division, Al Invest, ICCO, and Senacyt Invest In Guatemala, will be held at the Casa Santo Domingo Hotel, Antigua Guatemala, the next september 24th and 25th of 2013, which will be presented new lines of products made by Guatemalan hands.

The 6th edition of the Central American Crafts, New World Crafts 2013, commited to the Guatemalan and Central American crafts sector, will be de show window of innovation where more than 30 new collections, that emerge of the Central America art designers, seek to conquer the world, after a perfect fusion of global trends and history and culture of Guatemala.

In these fair will be presented products with modern and conteporary designs, inspired by the craftsman traditions of the diverse cultures of our country. All the products are made with total dedication resulting in a wide selection of high quality crafts that fit the needs of the international market, said Aida Fernandez, Manager of Manufacturing Division of AGEXPORT.

Buying companies like West Elm, Philadelphia museum, Metropolitan museum in New York, Musical Instrumental de Phoenix, among others, will be parte of more than 100 buyers from USA and Europe. All ready to make bussines with more than 100 exhibitors from Guatemala, El Salvador, Honduras y Nicaragua who will present new lines crafts such as, handicrafts, wood, ceramics, jewelery, recycled productos, and more.

Participate consistently has given me the opportunity to make direct contact with international buyers and see so realized my dream to export my product to other countries such as Denmark and the United States one of the most important markets for crafts man, said Hugo Ba, Hugo's Craft Manager.

Another innovation that will have these edition 2013 of the New World Crafts, is the opening of the new area “Crafts & Design”, wich also seek to promote Guatemalan urban and emergent desing, through the presentation of innovate crafts products, so this will be the plataform that allows them to start the promotion to international markets and compete with world-class desings.

One of the proposals made this year by the Organizing Committee of the NWC, has been to be the meeting place for Central American craftsmen to a large exchanges of views, knowledge and values among people united by the handcfrats sector. This year we expect exceed 1,000 visits that the last edition had, we want to encourage the marketing of handicraft production, to highlight the work done by many designers and promote local products in the country, said Lucrecia Gonzalez, President of the Organizing Committee of NWC.

During the two days of the New World Crafts Fair, will be held 6 conferences focused on techniques to product textile crafts used in Guatemala, finding new markets, how to stars a successful internet business, successful communities in social networks, among others, which will be given by professionals in the field as Ms. Rosario Polanco, Mr. Alan Daniels, Mr. Luis Carlos Chaquea, and more.

In the last edition of 2012, the business closure of the fair was $800 thousand, and was attended by the South American special guest of Bolivia. The fair was visited by more than 100 specialized buyers from the United States, Mexico, South America, Switzerland, Germany, Italy, Australia and Africa generating significant business and strategic alliances between participants and local and international buyers.

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Marlene Martínez
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