Commercial Break Launches ‘Live Events’ to Help Sports Fans Break Free from Commercials

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New feature lets sports fans “follow” events in advance for automatic alerts when commercial breaks end; available for majority of nationally televised football and baseball games this season.

Commercial Break's "Live Events' feature lets sports fans follow, or pre-order, events free of charge to help them break free from commercials.

Commercial Break helps sports fans get the most out of their cable package by allowing them to spend less time watching commercials and more time watching premium live action.

Commercial Break, the app that alerts viewers in real time the moment their TV program returns from commercials, today announces the release of its “Live Events” feature, enabling iOS and Android users to “follow” an upcoming event in advance and receive a reminder before it starts. Commercial Break will automatically monitor the event for commercial breaks and stop when the event is over.

Commercial Break, which will support the majority of nationally televised NFL, MLB and NCAA Football games in the 2013/2014 season (in accordance with network blackout rules), today also announces its expansion to the Android™ operating system. The mobile app previously launched a public beta for the iPhone® in July.

Commercial Break’s “Live Events” feature enables sports fans to get instant alerts every time a game that they are following returns from commercials. Fans who watch multiple games simultaneously can therefore know when the action on another channel comes back from commercials, so they don’t miss any critical moments from their favorite team or action-packed game.

“Ideally, every fan would have a wall of TVs tuned in to every game,” said Commercial Break Co-Founder and CEO Haim Kairy. “But since that is not a reality for most people, Commercial Break helps sports fans get the most out of their cable package by allowing them to spend less time watching commercials and more time watching premium live action.”

In addition to iOS, Commercial Break is now available for Android free of charge. Commercial Break’s unique algorithms identify the end of commercial breaks by analyzing dozens of cues from audio and video signals, 40 times per second, through Digital Signal Processing (DSP).

About Commercial Break
Developed by Israeli start-up veterans Haim Kairy and Eli Ben-David, the Commercial Break mobile app delivers automatic, real-time alerts the moment a TV program comes back from commercials. The app is currently available free of charge on Apple’s App Store and Google Play. To start taking back your commercial breaks, visit http://www.CommercialBreak.com.

Android and Google Play are a trademark of Google Inc.

iPhone is a registered trademark of Apple Inc.

iOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license.

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Ben Kellogg
BWK New York
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