Accumulus® Helps Fuel 4-Tell’s Rapid Growth with Innovative Subscription Commerce Management Solutions

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Subscription-based 4-Tell Uses Accumulus® to Simplify the Management of Recurring Online Transactions and Increase Customer Satisfaction

With Accumulus, 4-Tell has been able to reap real business benefits like improving the customer’s signup and payment experience, reducing account management costs, and delivering valuable data. Christian Dreke, CEO, Accumulus

Accumulus® Corporation announced today that 4-Tell, a leading provider of recommendation technology to increase sales for retailers, is successfully using Accumulus solutions to automate sign-ups, payment, billing and fulfillment of its online subscription-based services.

Through its recommendation technology, 4-Tell enables retailers of all sizes to provide a relevant and engaging shopping experience through personalized product recommendations that convert browsers to buyers (e.g. ‘People also bought’). 4-Tell sells its product recommendation software to customers in three different subscription packages that can be purchased and paid for online.

The company had three challenges in managing recurring commerce: (1) synchronizing billing with its customer relationship management software (CRM), (2) billing customers based upon usage, and (3) having to work with an old billing software that had an outdated and difficult-to-use interface.

4-Tell turned to Accumulus to automate the complete subscription commerce process and accelerate revenue opportunities, in the process solving all three of the company’s issues with its previous subscription billing solution.

Accumulus provides innovative next-generation cloud-based solutions designed to automate and manage the complete subscription commerce lifecycle for subscription-based online businesses. Accumulus automates subscription billing, payment processing, customer management, reporting, provisioning, pricing, reseller tracking, promotions, and discounts. Accumulus provides a full range of the industry’s leading solutions for managing basic subscription commerce to providing comprehensive management capabilities for very complex metered or tiered usage pricing models, support for multiple divisions, and custom integration.

"As a rapidly growing subscription-based online business, we needed a secure and easy-to-use solution to help manage a number of complex, recurring transactions such as subscription billing and payment, promotions and provisioning," said Ken Levy, CEO and Co-Founder of 4-Tell.

"Accumulus provides 4-Tell with secure, automated subscription commerce management solution that makes it easy for our customers to manage their account information and easier for us to manage our accounts and offer promotions.”

“Accumulus simplifies the complexity and challenges of effectively managing subscription commerce for growing online subscription businesses like 4-Tell,” said Accumulus CEO and Co-Founder Christian Dreke. “With Accumulus, 4-Tell has been able to reap real business benefits like improving the customer’s signup and payment experience, reducing account management costs, and delivering valuable data. We are thrilled to help 4-Tell and their customers as they grow their online subscription business.”

About Accumulus Corporation

Founded in Portland, Oregon, Accumulus Corporation provides the industry’s most innovative subscription commerce management solutions to accelerate growth of online and cloud-based businesses. Accumulus automates and manages subscription signups, activations, recurring billing and payments with the industry’s most easy to use and innovative subscription commerce management solutions. With the Accumulus system, clients are able to more effectively build and manage their customer relationships by decreasing administrative complexity and costs of managing the complete subscription commerce lifecycle. For more information, email sales(at)accumulus(dot)com, call +1 503.770.0265 or visit

About 4-Tell

4-Tell increases sales for retailers by 15% with personalized product recommendations (e.g. ‘People also bought’). 4-Tell is the industry’s first solution with instant integration, retailer control, guaranteed results, and seamless across all channels – web, email, mobile, ads and in-store. Their Boost® Engine engages shoppers by automatically merchandising products they are likely to buy, and improves with each shopper behavior. More than 200 merchant sites use 4-Tell’s Boost® products, including Columbia Sportswear and ExOfficio. For more information, contact sales(at)4-Tell(dot)com, +1.503.746.9070, or

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Scott Fournier
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