A.R.O., Inc. Awarded TRUSTe Privacy Certification, TRUSTe EU Safe Harbor Certification

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Maker of Saga lifelogging app demonstrates a continued commitment to user privacy.

A.R.O., Inc.
We believe partnering with TRUSTe to obtain these certifications signals to our users that we will take every step necessary to ensure their data is secure.

A.R.O. Inc., makers of Saga, the essential lifelogging app, today announced it has been awarded the TRUSTe Privacy Certification and TRUSTe EU Safe Harbor Certification, demonstrating the company’s commitment to the highest standards of privacy protection around the globe.

TRUSTe is the world’s leader in data privacy management, and has rigorous requirements for its Privacy Certification and EU Safe Harbor Certification programs. In order to be awarded the certifications, A.R.O. had to demonstrate it met every privacy standard, and agree to TRUSTe’s continued oversight and consumer dispute resolution process.

“A.R.O. has taken user privacy seriously since the very founding of the company,” said Lamar Potts, VP of Business Development at A.R.O. Inc., “but we believe partnering with TRUSTe to obtain these certifications signals to our users that we will take every step necessary to ensure their data is secure.”

The TRUSTe program standards are based on a combination of privacy frameworks and current best practices, including the US-EU Safe Harbor program, the Fair Information Practice Principles, industry standards and reports such as the National Institute of Standards and Technology, and all relevant federal and state regulations. Earning the Privacy and EU Safe Harbor seals verifies that A.R.O.’s data collection, use, and management practices have been closely reviewed and have met all of these standards.

“Privacy and security are more important today than they have ever been before,” said A.R.O. CEO Andy Hickl. “We want users of Saga and other A.R.O. products to have no doubt that we are committed to keeping their personal data safe, and have the highest respect for their personal privacy.”

About TRUSTe

TRUSTe is the leading online privacy solutions provider. The company offers a broad suite of privacy services to help businesses build trust and increase engagement across all of their online channels including websites, mobile applications, advertising, cloud services, business analytics and email marketing. Web properties from many of the worlds top companies including Apple, AT&T, Disney, eBay, Facebook, HP, Microsoft, Nationwide, Pfizer and Yelp rely on TRUSTe to ensure compliance with evolving and complex privacy requirements. Based upon a foundation of transparency, choice and accountability regarding the collection and use of personal information, TRUSTe’s privacy seal is recognized by millions of consumers as a sign of legitimacy for online interactions.

For more information, please visit http://www.truste.com.

About A.R.O.

A.R.O., Inc. is a Seattle startup that builds apps to help users lead happier, healthier, and generally more amazing lives. A.R.O. was founded on the belief that apps should be positive forces for change — whether that’s changing one’s own habits or taking small steps to make the world a better place to hang out in for a while.

The A.R.O. team is assembled of developers, designers, dreamers of dreams, Quantified Selfers, sensor geeks, mad scientists, and usability wonks.

Find out more about A.R.O. and their current products, Bubbleator and Saga at aro.com.

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John Robert Reed
Jones-Dilworth, Inc.
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