Product Lifecycle Management Industry Expert Joins Parker Avery

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The Parker Avery Group expands its PLM expertise.

The Parker Avery Group

retail consulting and industry thought leadership

Laura's deep PLM expertise in design, development and implementation combine perfectly with her leadership and industry knowledge to compliment Parker Avery's ability to deliver valuable projects for our clients.

The Parker Avery Group, an Atlanta based boutique retail consulting and strategy firm, is pleased to announce that Laura McCann Ramsey has joined the firm as an Associate Partner. McCann Ramsey is a Product Lifecycle Management (PLM) industry senior executive with over 20 years of international and domestic experience in high tech, fashion, design, sourcing and marketing. She has led projects involving global business strategy and delivery, software implementation and integration, software product management, web and enterprise application development, marketing and product development.

"Laura's extensive background in fashion, technology and entrepreneurship bring to Parker Avery a unique blend of skills that we are very excited about," said Robert Kaufman, Parker Avery's CEO. "Her deep PLM expertise in design, development and implementation plus her high energy and creativeness combine perfectly with her leadership and industry knowledge to complement and enhance Parker Avery's ability to deliver valuable projects for our clients."

Prior to joining Parker Avery, McCann Ramsey was at WYSWYG, a boutique Digital Agency. Her experience also includes founding two companies focused on PLM, sourcing and developing apparel products for leading vertical retailers. She has also authored several articles, webcasts and publications focused on PLM, the fashion industry and entrepreneurship.

"I am pleased to join the team at The Parker Avery Group,” stated McCann Ramsey, “Retailers implementing PLM require senior level managers with deep industry experience and thought leadership to execute and deliver results. Parker Avery’s PLM practice has such a team. I look forward to being a part of it and becoming a trusted and strategic partner to our clients."

McCann Ramsey has worked with a number of world-class organizations: Banana Republic, Gap Inc., Stylesight and the United States Department of Defense. Her responsibilities at Parker Avery will include working with clients, leading consulting teams and building the PLM capabilities for the firm.

The Parker Avery Group is a boutique strategy and management consulting firm. The firm’s professionals serve as trusted advisors to leading retail and apparel brands. Parker Avery combines solid retail industry experience with proven consulting methodology to deliver measurable results. They specialize in merchandising, supply chain and the omnichannel business model, integrating customer insights and the digital retail experience with strategy and operational improvements. The Parker Avery Group helps clients develop enhanced business strategies, design improved processes and execute global business models. To learn more about their clients’ success stories, please visit Parker Avery Insights at

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