We've always worked with movie studios, record labels, video game publishers and other brands to promote their products, services and releases. Our rapidly-growing reach just allows us to do a better job of that.
Montreal, Canada (PRWEB) September 12, 2013
During August, WatchMojo added another 10 million views on its YouTube.com/WatchMojo channel, growing from 32 million to 42 million streams - a 30% monthly increase. The 42 million figure was enough to catapult independent and privately-held WatchMojo 49 positions on Tubefilter's list of global YouTube channels, from the 99th position to the 50th position, in just one month. Thanks to July's metrics, August marked the first time WatchMojo appeared on the online video trade publication's list of largest global YouTube channels.
"We've always worked with movie studios, record labels, video game publishers and other brands to promote their products, services and releases. Our rapidly-growing reach just allows us to do a better job of that," explains WatchMojo CEO Ashkan Karbasfrooshan.
"Tubefilter's Top 100 tracks the top performing channels on YouTube. We were impressed to see WatchMojo join this elite list, which includes channels from major motion picture and television studios to burgeoning indie producers. WatchMojo's breed of professionally-produced video content is clearly resonating with larger audiences on YouTube each and every month," states Tubefilter founder and Executive Producer of the Streamy Awards Joshua Cohen.
During August, WatchMojo WatchMojo's YouTube channel generated more views than the channels of media organizations WWE, CollegeHumor, BBC, TMZ, Buzzfeed, The X Factor, Britain's Got Talent, The Young Turks, Howcast, VICE Media; musical artists Beyonce, Avril Lavigne, Skrillex, Demi Lovato, Jennifer Lopez, Justin Timberlake, Will.i.am, Shakira, Chris Brown, Nicki Minaj and Maroon 5; as well as that of popular YouTube channels such as EpicMealTime, NigaHiga and several others.
It also added another 167,000 net subscribers, more than the channels of media organizations IGN, Just for Laughs, WWE, CollegeHumor, Howcast, The X Factor, TMZ, BBC, The Young Turks; and musical artists PSY, Pink, Pitbull, Jennifer Lopez, Will.i.am, Shakira, Nicki Minaj. With 750,000 subscribers, WatchMojo has added 650,000 YouTube subscribers since January 2013 and is on pace to reach 1 million subscribers by November of this year.
Over the past two years, YouTube has become ground zero in the video advertising space, with venture capitalists, Bertelsmann, Comcast, Time Warner, DreamWorks, and Google itself investing or acquiring YouTube-centric producers. This activity has been fueled by advertising spending on YouTube, which was pegged at $4 billion globally. The U.S. video ad market is forecasted to more than double to $9.06 billion in 2017 from $4.14 billion, according to researcher eMarketer Inc.
Making WatchMojo's reach more remarkable is that WatchMojo has grown monthly streams by 750% over the past year alone. WatchMojo publishes two new videos each day, and its YouTube channel has over 7,000 videos. "Once a viewer stumbles on our channel, it's over: they're hooked," according Karbasfrooshan.
WatchMojo launched in 2006 with a mission to inform and entertain. The company's catalog of high-quality informational and entertaining video clips are licensed by various media companies and academic organizations, reaching profitability in November 2010. Since 2012, the company's focused increasingly on YouTube, undergoing a period of hyper-growth, with its popularity exploding as audiences embrace its mix of biographies, profiles, origins, guides and Top 10 lists in record numbers.
"With nearly 8 years of operations, we understand video content production and distribution better than most, and having launched our Video Suggestion Tool in April, we're predicting demand for specific topics and building an audience for our videos before they're even released," concludes Karbasfrooshan.
WatchMojo informs and entertains through video by covering the people, places and trends that have shaped history.
The company’s catalogue of 8,000 videos has generated 1.7 billion cumulative video views online since 2006. Each month, the company reaches over 75 million consumers.
In 2012, Digiday picked WatchMojo as one of three finalists, alongside CBS and HBO, in the Best Entertainment category at the Digiday Video Awards. Marketing Magazine named WatchMojo one of Canada’s Digital Media Companies to Watch in its September 2011 issue. Ernst & Young nominated Ashkan Karbasfrooshan for Entrepreneur of the Year in its 2012 media category.
WatchMojo is profitable, privately-held and based in Montreal, Canada.
Learn more on http://www.WatchMojo.com.