Phoenix (PRWEB) September 12, 2013 -- Best Western International Senior Vice President of Sales and Marketing, Dorothy Dowling, has been named Vice President of the Global Business Travel Association (GBTA)’s Allied Leadership Council or ALC.
The ALC’s mission is to represent GBTA’s Allied Members by acting as a voice for the Allied community within GBTA. Additionally, it helps serve as a conduit between Allied members and the GBTA in order to address common interests facing the travel industry.
“Dorothy has been an outstanding contributor to GBTA over the years and speaking for myself and her fellow ALC members, we are very pleased that she’s joined the ALC as Vice President,” said GBTA President and CEO Donna Kelliher.
In her new volunteer role as Vice President of the ALC, Dowling will sit on the GBTA Board of Directors in which she will provide input and vote on all issues pertaining to the future direction of GBTA. Dowling and her fellow ALC committee members will also ensure the GBTA Board and Staff are informed and aware of the Allied community’s needs.
“While the role of the ALC is to ensure the GBTA Board and staff are driving strategy based on the needs of their Allied Members, I’m also looking forward to helping with its mission of reinforcing the value of Allied Membership to business travel suppliers,” said Dowling.
Other members of the ALC include senior executives from Lufthansa German Airlines, Carlson Wagonlit Travel, Visa, Inc., Southwest Airlines and Hertz Corporation, among others. GBTA Allied Members are travel industry suppliers, including government contractors, from every facet of the industry who have a service or product to sell to Direct or GTG Direct members. For more information on members and benefits visit the GBTA Allied Membership page.
Prior to her appointment to the ALC, Dowling most recently served as Chair of the GBTA PAC. Dowling also currently serves on HSMAI’s Global Board of Directors, is a former vice chair of the HSMAI Americas Board of Directors, and is past president of HSMAI Canada. Additionally, Dowling serves on the North American board for the U.S. Travel Association and is a member of the American Society of Travel Agents’ Allied Marketing Council. She has been honored with a number of industry awards, including the prestigious American Hotel Foundation Award for Best Practices in Guest Loyalty Programs. Twice she has been listed among HSMAI’s Top 25 Extraordinary Minds in Sales and Marketing.
ABOUT BEST WESTERN INTERNATIONAL, INC.
Best Western International, Inc., headquartered in Phoenix, Ariz., is a privately held hotel brand made up of more than 4,000* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in more than 100* countries and territories worldwide. Now celebrating 67 years of hospitality, Best Western welcomes hundreds of thousands of guests nightly. Best Western provides its hoteliers with global operational, sales, marketing and promotional support, and online and mobile booking capabilities. More than 20 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. The brand’s partnerships with AAA/CAA, race car driver Michael Waltrip, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. In 2012, Best Western won a record number of awards, including AAA’s Hotel Partner of the Year, CAA’s Partner of the Year, TravelClick’s eMarketer of the Year and Compuware’s Best of the Web Gold awards.
For more information or to make a reservation, please visit bestwestern.com.
*Numbers are approximate and may fluctuate.
Laura Cherry, Best Western International, http://www.bestwestern.com, 602.957.5668, [email protected]
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