Virtual Walk Challenges Kids To Fight Obesity

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My Kids Clubhouse, San Diego's best play and learning center, is challenging kids to walk 25 miles from clubhouse to clubhouse...virtually! Kids strap on a pedometer and start walking in order to raise awareness of childhood obesity.

In recognition of National Childhood Obesity Awareness Month, My Kids Clubhouse, San Diego’s best indoor play and learning center, is challenging children to walk virtually between the clubhouse’s two locations. The virtual walk is part of a national effort to eradicate childhood obesity in the United States and ensure young people get a healthy start in life.

During the entire month of September, each child who visits the clubhouse will get a pedometer to measure their steps during their visit. The clubhouse will keep a log of each child’s steps through the end of the month. Every 5 miles or 5,000 steps the child walks, he or she will earn a star. When a child walks the entire 28 miles or 28,000 steps, he or she will be awarded a medal. Our goal is to walk the 28 miles between our two clubhouse locations, Poway and Bonita. Every mile equals 1,000 steps.

During the past four decades, obesity rates have soared among all age groups, increasing more than fourfold among children ages 6-11. More than 23 million children and teenagers (31.8%) ages 2-19 are obese or overweight, a statistic that health and medical experts consider an epidemic.

“The growing rate of childhood obesity in our country is alarming,” says Stephanie Antin, President, My Kids Clubhouse, Inc. “National Childhood Obesity Awareness Month and My Kids Clubhouse’s Virtual Walk recognizes the serious threat obesity poses to the health of America’s children and the importance of decreasing its prevalence not only in San Diego, but across the United States.”

My Kids Clubhouse is a supporter of First Lady Michelle Obama's organization Letsmove.gov to raise awareness of childhood obesity.

Visuals: Cute kids running, sliding, crawling. Kids wearing pedometers
Availability: Anytime

Check out the video at http://youtu.be/Nh05rdxNKYA .

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Stephanie Antin
@mykidsclubhouse
since: 02/2009
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