This rebrand is the final step in our efforts to realign our company name with our core values; namely, high-quality writing, exceptional customer service and affordable content solutions.
Washington Terrace, UT (PRWEB) September 17, 2013
The official rebranding of Buykeywordarticles.com to BKA Content was announced today by CEO Greg Secrist. The new brand more accurately represents the heart of what the company does; namely, high-quality SEO content to help increase search engine rankings.
The decision to change the company name first derived from the need to simplify the name, with most current managed service clients already referring to the company as “BKA”. Second, adding the word “Content” to the official name gives potential clients a clearer focus as to what the company does as well as broadens the potential product lines for future content offerings (design and video). Lastly, the change was made to separate the company from the negative connotations that are sometimes attributed to the term “keyword articles”.
Buykeywordarticles.com started out as an SEO article creation service as well as a full-service SEO provider for small businesses in 2009. Within two years of being in operation, SEO services were dropped altogether to focus on what the company did best – content. Fast forward three years later and the company has expanded their content products to include all things text related – articles, blogs, website content, press releases, white pages, product descriptions and more. BKA Content now features a robust, Managed Services program for SEO Agencies and Enterprises looking for consistent, controlled and affordable content creation for large-scale projects. They are the only content provider in the industry to offer managed services, complete with an assigned account manager, at no additional cost to the client.
“Over the last three years, we’ve refined our approach to personalized SEO content creation and have learned to listen closely to what our clients are saying”, stated Greg Secrist, CEO at BKA Content. “We were getting a lot of feedback that the term “keyword articles” was preventing us from really showcasing our current ability to create high-quality, custom content. This rebrand is the final step in our efforts to realign our company name with our core values; namely, high-quality writing, exceptional customer service and affordable content solutions.”
Continued growth and expansion has called for a strong, simple and iconic brand that can be easily marketed. The company’s revenue has nearly doubled each fiscal year and writing teams have grown by over 50% in the last 8 months. A new VP of Sales and multiple account managers have been added since the second quarter of 2013.
For more information on BKA Content, as well as a preview of their updated e-commerce platform, please visit the new company site.
About BKA Content
BKA Content is one of the leading SEO content providers on the web today. They have served clients ranging from SEO Agencies to Fortune 500 companies. Their services include the creation of both on-page and off-page content and they provide content solutions through the use of managed writing teams, dedicated account managers and quality writing. To acquire more information on the services that they provide, please visit http://www.bkacontent.com/.