Santa Monica CA (PRWEB) September 18, 2013
PaeDae announces hiring of former Tapjoy Sales Director.
PaeDae, a leading mobile advertising platform, recently announced the hiring of Jake Denny as Vice President of West Coast Ad Sales. Most recently, Denny served as Sales Director at Tapjoy’s New York office. He will be moving to Los Angeles to lead west coast ad sales for the rapidly growing start up.
Rob Emrich, PaeDae’s CEO, says of the hiring decision: "We are delighted to bring on a proven sales leader of Jake’s caliber. I am confident that his extensive experience and command of the mobile advertising landscape will add a great deal of value to our sales team. PaeDae is lucky to have Jake on board."
During his tenure at Tapjoy, Denny led the charge to open a New York office, and built its sales team from the ground up. Prior to this, he was a business development team leader at Big Mobile, an award-winning premium mobile media and solutions company.
Denny commented on the transition: "Moving on from Tapjoy has been bittersweet, as I think the team there is incredible. Tapjoy has a bright future, but I couldn’t pass up the opportunity to join a company that is disrupting the mobile space by connecting the mobile ad experience to web."
PaeDae, a Santa Monica-based start up, is a leader in the native mobile advertising space. Its platform enables brands to reach consumers at the moments in which they are the most engaged and receptive to advertising.