The Green Economy Reports: Water Quality—Next Huge Business Opportunity

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TGEink's article, "Water Quality," explores the challenges municipalities face to provide clean water.

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Meeting the water challenge is the biggest threat and the largest opportunity facing businesses today.

Strapped municipalities can’t keep up with clean water regulations. The Green Economy's latest magazine highlights the US Conference of Mayors' report on the challenge of clean water.

In 2012, Maryland estimated the cost of compliance at $11 billion, while the cost for Frederick County, Maryland, which needs to reduce 500,000 pounds of nitrogen, was estimated at nearly $1 billion. The resulting sticker shock is bringing ratepayers to mayor’s offices and water boards.

According to Tana Kantor, publisher of TGEink magazine, "Meeting the water challenge is the biggest threat and the largest opportunity facing businesses today."

One answer is to create partnerships between the public and private sector: Public/Private Partnerships, Water Quality Trading and Water Quality Auctions or Procurement are potential avenues. Innovative entrepreneurs can provide fresh ideas that manage price and regulatory risk. Others may invest in technologies that could become products sold in the US or exported to water-stressed countries like India and China. Policy-makers are looking to support policies to make them financial players in what the US Conference of Mayors calls a $1.7-$3.7 trillion dollar market.

To read more, go here.

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Tana Kantor
@TGEink
since: 07/2009
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The Green Economy
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