TackleDirect Announces a Fall Visit From Fishing Legend Larry Dahlberg to Kick Off the Grand Opening of the Shimano® Technical Center and G-Loomis® Performance Center

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TackleDirect® - World’s Premier Fishing Outfitter, today announced the upcoming fall visit by fishing legend Larry Dahlberg, star of the hit TV show “The Hunt For Big Fish” to unveil a new store within a store retail concept from Shimano.

The Shimano® Technical Center and G-Loomis® Performance Center is a store within a store concept and is the third to be developed in the United States and only one of its kind and size located in the Northeast US. With nearly 2,000 sq. ft. of retail floor space dedicated to fishing products from Shimano®, G-Loomis®, and PowerPro®, it gives anglers a unique opportunity to view and feel the complete product offering from these premium brands. To kick-off the unveiling, fishing legend Larry Dahlberg along with factory product experts from Shimano® and G-Loomis® will be in attendance while answering product questions at the TackleDirect® Retail Store located at 6825 Tilton Road in Egg Harbor Township, NJ from 9am to 6pm on Sat. Sept. 21, 2013 and from 9am to 5pm on Sun. Sept. 22, 2013. Larry Dahlberg will be conducting in-store seminars both days. He will present “Universal Theory on Finding Fish & Figuring Out What Makes Fish Bite”, “22 Years of World Travel Including What Really Happened That Did Not Make the TV Screen”, and “Open Forum” where Larry will answer customer questions on anything related to fishing from lure design, and lure making to rod design, fly, conventional, live bait, etc. Each seminar will conclude with a Q & A session. The Shimano Truck and Boat will be on display and the Shimano Multi-Service Team will be holding casting contests, knot tying, PowerPro splicing and casting demonstrations. There will be numerous store promotions including a Free A-Flex Hat with any purchase (one per family while supplies last), Shimano coupons for One Free Clean and Service (parts required for non-warranty repair may incur charge) and a raffle for a Shimano Talica 25 2-Speed (Retail Value $619.00).

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About TackleDirect
TackleDirect is part of the eCommerce Outdoors network of specialty stores and is headquartered in Egg Harbor Twp., NJ. eCommerce Outdoors is a direct marketing company and multi-channel specialty retailer that operates two physical retail store locations in Southern New Jersey and seven online stores that sell outdoor products to consumers throughout the USA and the globe. Their first eCommerce store, http://www.TackleDirect.com, World’s Premier Fishing Outfitter, began in 1997 and is a growing leader in the online sporting goods category. TackleDirect stocks and ships over 30,000 outdoor products from 500 premium brands to over 200 countries worldwide from their Egg Harbor Township, NJ location.

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Lisa Pashley

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