Rocklin, CA (PRWEB) September 19, 2013
5th Planet Games, Inc., a leading developer of core, free-to-play games on social and mobile platforms, announced today that it has partnered with the popular web series “The Guild” to bring the series’ characters to life in 5th Planet’s popular Role Playing Game, Dawn of the Dragons. From now through the end of the year, each of “The Guild’s” main characters will lend their special powers to help gamers battle the dragons, monsters and other enemies lurking in Dawn of the Dragons.
Starring, created by, and written by actress Felicia Day, “The Guild” is an award-winning independent sitcom web series about a group of online gamers who belong to a common guild within a fictitious game. Since its premier on YouTube in July, 2007, “The Guild” has been viewed more than 250 million times and today stretches into its sixth season of distribution. The partnership with 5th Planet Games marks the first time any of “The Guild” characters have appeared in a real video game.
“I’m a big fan of 5th Planet’s games, and we are all very pleased to bring our characters to such a engaging and unique game as Dawn of the Dragons,” said Felicia Day, creator and star of “The Guild.” “The 5 Planet team was fun to work with and brought a lot of passion to the project. They've gone to great lengths to remain loyal to the tone of the show and the characters. It’s easy to see why their games have been so successful to date.”
“‘The Guild’ encapsulates everything that we love about games—the camaraderie, the competitiveness, the fantasy—and we thought it would be fun to turn the show’s characters into a side narrative for one of our games,” said Robert Winkler, co-founder and CEO of 5th Planet Games. “We also happen to be enormous fans of show, so it was incredibly exciting to work with one of our idols in Felicia Day and her talented crew.”
Each of “The Guild’s” main characters—Codex, Zaboo, Vork, Bladezz, Clara and Tinkerballa—will be featured, one at a time and for limited times only, as a premium Troop or General available in the Dawn of the Dragons Bazaar. Coinciding with the release of each character will also be a special “Guild”-themed event such as a new World Raid, new Zone, or some other type of special event. The promotion kicked off last month with the availability of Tinkerballa, the Ranger portrayed by actress Amy Okuda, as a premium General. Sales of the Tinkerballa General were three times higher than normal volumes. The next character to be featured will be Zaboo, the Warlock played by Sandeep Parikh.
To take part in Dawn of the Dragons’ “The Guild” special, play the game at any of the following locations:
Armor Games: http://armorgames.com/dawn-of-the-dragons-game/13509
Apple App Store™: https://itunes.apple.com/us/app/dawn-of-the-dragons/id505037441?mt=8
Google Play: https://play.google.com/store/apps/details?id=air.com.A5thplanetgames.dotd
About The Guild
The Guild is an award-winning independent comedy web series about a group of online gamers created by and starring Felicia Day, now with over 250 million views. The show is available for free on Microsoft’s Xbox LIVE, YouTube and The Guild website. Launched in 2007 and funded initially by the show’s fans, The Guild has since been sponsored by Microsoft and Sprint and most recently YouTube. Previous seasons of the show are also available on DVD, iTunes, Netflix and Hulu.
About 5th Planet Games
5th Planet Games is an independent developer of core, free-to-play games designed for casual gamers and hardcore enthusiasts alike. Established in 2009, the company’s mission is to build games that the employees themselves would want to play, and the results are several successful Role Playing Games including Dawn of the Dragons, Legacy of a Thousand Suns, Clash of the Dragons, and Legacy of Heroes. The company’s games appear on social and mobile platforms including iOS, Facebook, Kongregate, Kabam, Armor Games and others. 5th Planet Games is headquartered in Roseville, California, with offices in New York. For more information, visit http://www.5thplanetgames.com.
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